Senior Product Manager

7 days ago


Petaling Jaya, Selangor, Malaysia Avature Full time

L'Oréal is the world's largest and most profitable beauty company. Present in over 150 countries, L'Oréal has catered to all forms of beauty in the world for over 100 years and has built an unrivalled portfolio of more than 36 international, diverse and complementary brands including L'Oréal Paris, Garnier, Maybelline New York, Nyx Professional Makeup, IT Cosmetics, Lancôme, Kiehl's, Urban Decay, Shu Uemura, Giorgio Armani, Yves Saint Laurent Beauté, Ralph Lauren, Diesel, Biotherm, Clarisonic, Kérastase, L'Oréal Professionnel, Matrix, Vichy, and La Roche-Posay.

For more than a century, L'Oréal has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity. We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires.

Job Description
  • Develop, frame and drive local category strategies, aligning with global vision and fostering cross-functional plans.
  • Manage the assessment of categories/brand/shoppers white spaces and portfolio opportunities with zone/global.
  • Contribute to the design of 3 year plan by category for brands and channels.
  • Adapt and implement Category Activation plans to leverage category strategies in collaboration with Marketing.
  • Build yearly category strategy plan towards our local retailers.
  • Design and recommend Category Activation plans.
  • Support Sales teams to frame Category JBP implementation in collaboration with Marketing.
  • Build relationship of trust with top retailers by providing expertise on Retailers behavior and market trends and co-design with them activation strategies by category.
  • Adapt & communicate global best practices on category activation (e.g. winning marketing budget allocation).
  • Define and share best practices on Sales activation: assortment, animation calendar, etc


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