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Msb Expert Lead

2 weeks ago

Kuala Lumpur, Malaysia Haleon Full time

Hello. We're Haleon. A new, world-leading consumer health company. Shaped by everyone who joins us. Together, we're improving the everyday health of billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we achieve this in a business that we control.

With category-leading brands such as Sensodyne, Polident and Centrum, built on trusted science and human understanding, combined with our passion, knowledge, and expertise, we're uniquely placed to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It's a chance to be part of something special.

About the Role

We are hiring for MSB Expert Lead who will be responsible to define and lead overall strategy, capability-building, and execution of Expert and Marketing Strategy for Haleon Malaysia Sdn. Bhd.

In this role you will be.
- Accountable for the setting the medical marketing strategy for Haleon brands and ensuring implementation of the commercial strategy to HCPs
- Leading a team to ensure Haleon wins market share, achieves recommendation targets, and builds trusting and credible relationships with our Healthcare Professionals and Health Organizations.
- Partner with Commercial, Marketing & Area organizations to develop Expert programs that align with and support overall business goals, as part of aligned market and customer activation plans for key brands
- Integration of market, patient journey and HCP insights into channel strategy creation and area business planning.
- Deliver strong external relationship with Key External Experts, Health Organization and industry partners to drive joint partnerships
- Leading high-performing teams through effective talent management and coaching. Building differentiated development plans that enable individuals to maximize their potential.
- Drive omnichannel transformation of marketing to HCPs through digital leveraging on digital data and analytics to optimize ROI.
- Drive Expert Field Force Effectiveness and capability building programs
- Drive close collaboration with Marketing and Sales Team to integrate Expert Marketing into the commercial strategy
- Accountability for achieving and monitoring Expert KPIs.
- Leading the implementation and achievement of advocacy project learnings.

Qualifications and skills
- A bachelor’s degree
- 8 years of experience in Expert Team Management including KA and Field Sales Management, ideally in FMCG or FMCH, Consumer Healthcare or Pharma industry experience
- Advanced understanding of patient and expert insights in the FMCG industry.
- Strong commercial and financial acumen, negotiation/influencing/communication skills.
- Proven ability to manage high levels of complexity and pressure in a changing environment.
- Results orientation, resilience, problem solving and decision making. Ability to create business solutions.
- Experience in direct negotiations with key accounts is considered an asset.

Skills/Competencies:

- Territory & HCP management skills & People management skills
- Stakeholder management skills
- Negotiation skills
- Presentation/communication skills
- Analytical skills - an ability to analyse industry competitors through use of available data.
- Development of all staff ensuring continuous learning and implementation of best practice.
- Coach and develop direct reports. Generate action plans to correct areas of weakness and capitalize on areas of opportunity. Invest time and effort to develop our top talent.
- Reward and recognize good performance and deal efficiently with underperformance.
- Identifying training and development needs via the regular check-ins

Equal Opportunity Statement

Include a statement on commitment to diversity and inclusivity.

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

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