Brand Team Lead

2 weeks ago


Petaling Jaya, Malaysia Serba Wangi Sdn Bhd Full time

Are you a creative and driven brand strategist ready to take the lead in shaping a fast-growing FMCG brand? We’re looking for a **Brand Team Lead** to join our team and take ownership of our brands next stage of growth. You’ll collaborate cross-functionally and manage external agencies to make sure everything from packaging to campaigns aligns with our vision.

**Key Responsibilities:

- **
- Develop and execute marketing plans to strengthen brand positioning and awareness.
- Lead integrated brand campaigns across digital, trade and on-ground activations.
- Collaborate closely with sales, trade marketing and product development teams.
- Analyze consumer insights and market data to inform brand strategy.
- Manage new product development and innovations from concept to launch.
- Oversee creative output from external agencies to ensure brand alignment.
- Monitor brand performance and report on key metrics and ROI.

**What We’re Looking For**
- 3-5 years of proven experience in brand management, **preferably in FMCG**.
- **Applicants with a background in food FMCG will be prioritized.**:

- Strong understanding of marketing strategy, consumer behavior and brand development.
- Experience in launching new products and managing campaigns end-to-end.
- Excellent communication and project management skills.
- Creative, analytical and hands-on approach to problem solving.
- Strong stakeholder management and collaboration skills.

**Job Types**: Full-time, Permanent

Pay: RM4,000.00 - RM7,000.00 per month

**Benefits**:

- Additional leave
- Free parking
- Maternity leave
- Opportunities for promotion
- Professional development

Work Location: In person


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