SEO & Adwords Coordinator

2 weeks ago

Kuala Lumpur, Malaysia BID Operations Full time

We are seeking a SEO & AdWords Coordinator to join our dynamic digital marketing team. As the SEO & AdWords Coordinator, you will be responsible for optimizing our website for search engines, managing Google AdWords campaigns, and improving our online visibility.

**Key Responsibilities**:

- Manage all aspects of Google Ads campaigns.
- Create and optimize ad campaigns and paid search landing pages, including conduct keyword research to identify high-converting keywords.
- Analyze and optimize ad campaigns, such as A/B testing to improve click-through rates (CTR) pay-per-click (PPC) to increase return on investment (ROI).
- Optimize website content, including meta tags, headers, and on-page content, for search engines.
- Develop and execute on-page and off-page SEO strategies to improve organic rankings.
- Monitor website performance using tools like Google Analytics or Search Console.
- Implement SEO best practices to enhance user experience and website speed.
- Collaborate with content creators to align SEO and content strategies.
- Manage website redirects and ensure a clean site architecture and perform content audits and recommend improvements.
- Identify and resolve technical SEO issues like crawl errors and site speed.
- Collaborate with a team of marketers, Google Ads specialists, and engineers.
- Keep abreast of industry trends, search engine algorithm updates, and best practices.
- Continuously refine and adapt SEO and AdWords strategies accordingly.

**Requirements**:

- Bachelor’s degree in Marketing or relevant field.
- Minimum of 2 years of experience in Search Engine Optimization (SEO) and Google AdWords management.
- Experience in leading and managing SEO, digital metrics, and web traffic and analytics.
- Skilled at on-page and off-page optimization and keyword research and analysis.
- Demonstrable knowledge of link building, content, and social media strategies.
- Knowledge of ranking factors and search engine algorithms.
- Proven ability to perform SEO audits and successfully implement site optimization.
- Keep up-to-date with the latest industry trends, tools and algorithms, SEO best practices, and competitor news through audience insights and digital analytics.
- Excellent written and oral communication skills.

**Benefits**
- Rewarding career development with regional exposures.
- Continuous Team Building activities.
- Festive seasons and monthly birthday celebrations.
- Free-flow snacks and drinks in the office pantry.
- Smart casual working attire.
- Young, vibrant and open work culture.

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