Regional Marketing and Communication Manager

5 days ago

Bangsar South, Malaysia W Generation Full time

Position : Regional Marketing and Communication Manager

Salary Range : up to RM 17,000

Location : Bangsar South, KL

Working Hours : Monday - Friday

**Position Summary**

The Regional Marketing and Communications Manager is responsible for managing the marketing and communication initiatives across APAC and developing tools for the region in collaboration with the global marketing team.

**Responsibilities**:

- Define target audience and develop integrated content and marketing strategies that meet business and marketing objectives.
- Conduct content, consumer, and trend research to inform strategic direction.
- Ensure marketing initiatives communicate company’s value proposition effectively and achieve maximum outreach.
- Prepare, manage, and monitor marketing budgets and project timelines to ensure alignment with corporate objectives.
- Lead the creation of content across print and digital platforms, including copywriting, visual design, and video production.
- Oversee production of online and offline marketing materials, ensuring they align with company’s brand identity and appeal to the target audience.
- Develop effective social media strategies to enhance brand awareness and corporate image.
- Create engagement and lead-generation opportunities through social media, print, trade shows, exhibits, and brand activations.
- Measure and report on the effectiveness of marketing campaigns, analyzing results against defined KPIs.
- Gather field insights from sales and business development teams to refine marketing approaches and support business growth.
- Work closely with the sales and business development teams to ensure alignment in business direction and integrated marketing efforts.
- Support campaign activation by ensuring field readiness and maximum outreach.
- Serve as the liaison between local markets and global teams, ensuring alignment of regional and global marketing initiatives.
- Lead, mentor, and develop the regional marketing team to foster a high-performance, collaborative culture.
- Provide guidance and support to local marketing teams as needed.
- Advocate for the brand and ensure compliance with corporate standards and branding guidelines.
- Stay current with the latest marketing trends, tools, and best practices.

**Requirements**:

- Bachelor's Degree in Marketing, Mass Communications, Advertising or equivalent.
- Meta and/or Google certification.
- Minimum 10 years of management experience in a multinational, direct selling or network marketing organization.
- Strong business acumen in the direct selling and network marketing industry, with prior experience in sales or business development preferred.
- Excellent communication and interpersonal skills.
- Strong leadership with people management skills.
- Strong planning and organizing skills.
- Highly strategic with critical thinking and analytical skills.
- Self-motivated, goal-driven, and highly committed, with the ability to thrive in a fast-paced environment.
- Solid knowledge in marketing methodology and social media tools
- Creative design skills (Adobe Photoshop, InDesign, Illustrator, Premiere Pro) is a plus.

**Job Types**: Full-time, Permanent

Pay: Up to RM17,000.00 per month

**Benefits**:

- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development

Schedule:

- Monday to Friday

Supplemental Pay:

- Yearly bonus

Work Location: In person

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