Digital Marketing Specialist
7 days ago
**About the role**
Pertubuhan Peduli Insan Malaysia is seeking an experienced Digital Marketing Specialist to join our dynamic team in Shah Alam, Selangor. In this full-time role, you will be responsible for executing and optimizing digital marketing campaigns across platforms like Google Ads, Meta Ads, and others. Focus on SEO/SEM, performance analysis, and supporting strategic development. Collaborate with the team to implement effective marketing plans and ensure results-driven campaign execution.
**What you'll be doing**
- Execute and monitor digital marketing campaigns, making adjustments to optimize for maximum ROI
- Conduct keyword research and implement SEO and SEM strategies for content optimization and link-building to enhance search visibility
- Execute comprehensive digital marketing plans and strategies that align with organizational goals to drive brand awareness and conversions
- Collaborate with content creators to conduct research on effective keywords, audience behavior, and content trends, providing strategic recommendations
- Generate and present performance reports on digital marketing campaigns, analyzing key metrics, and providing actionable insights for future strategies
**What we're looking for**
- Diploma or Bachelor's degree in Business Administration, Marketing, Digital Marketing, Media, or a related field (a Bachelor's or higher degree is preferred)
- At least 3 years of experience in social media and digital marketing (experience in non-profit organizations is a plus)
- Expertise in managing Google Ads and Meta Ads platforms (certifications from Google and Meta are preferred
- Experience with additional platforms like TikTok Ads, X Ads, Bing Ads, and others is a valuable advantage
- Strong understanding of SEO and SEM
- Strong analytical and reporting abilities
- Intermediate English proficiency (advanced English is preferred)
- Excellent communication skills
- Creative and innovative thinker
**Job Types**: Full-time, Contract
Contract length: 12 months
Pay: RM4,500.00 - RM6,000.00 per month
**Benefits**:
- Additional leave
- Flexible schedule
- Maternity leave
- Professional development
Schedule:
- Day shift
- Monday to Friday
Supplemental Pay:
- Overtime pay
Application Question(s):
- Have you worked with a Non-Profit Organization (NGO) before?
- Describe your experience with SEO and SEM.
**Education**:
- Diploma/Advanced Diploma (required)
**Experience**:
- Managing Google Ads campaigns: 3 years (required)
- Managing Meta Ads campaigns: 3 years (required)
- Managing campaigns on other advertising platforms: 3 years (required)
**Language**:
- English (required)
Expected Start Date: 11/26/2024
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