Digital Marketing Specialist

5 days ago

Kuala Lumpur, Malaysia BMC Global Trading Full time

1. Optimize all digital marketing channels and ads materials across digital placements such as Search, Display, Mobile and Social to maintain an online brand presence and drive lead generation and new user acquisition based on trends and insights.

4. Monitor online campaign results and optimise marketing campaigns, generate quality lead and improve key metrics based on insights (e.g. ranking target, social media impression, engagement rate, traffic, user engagement conversion rate & etc).

5. Calculating accurate marketing budgets for each campaign, analysing campaign results and ads performance, and optimizing campaign to improve ROI.

6. Regular monitor competitor social media sites and create competitor’s analysis report.

7. Create content, landing pages and optimize user experience to increase qualified marketing leads and conversions.

8. Analyze and report audience information and demographics, as well as the success of the social media projects.

9. Conduct market research, analyze and identify the latest trends/technologies in order to stay abreast of the industry trends.

**Requirement for Digital Specialist**

2. Requires 2 years of working experience in strategizing and optimizing paid media strategies on various channels including Facebook/Instagram, AdWords, YouTube and other third-party ad platforms.

3. Well-versed in Facebook’s algorithm and strong familiarity with multiple social media platforms to enhance brand awareness, impressions and has a proven track record in managing and optimizing paid media campaigns.

4. Tech savvy and has good knowledge of online marketing tools.

5. Experience in marketing agency, e-Commerce, affiliate marketing or dropshipping business will be an added advantage.

**Salary**: RM3,500.00 - RM8,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance
- Maternity leave

Schedule:

- Day shift

Supplemental pay types:

- 13th month salary
- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (required)

**Experience**:

- Digital Specialist: 3 years (preferred)

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