Revenue Lead

2 weeks ago

Petaling Jaya, Malaysia Heineken Full time

**Key Accountabilities**
- Support the Head of Revenue Management to drive revenue management initiative across commercial team.
- Partner with commercial and finance team on pricing, pack price, promo, mix and trade term strategy.
- Influence Sales & Marketing team to adopt and leverage the Revenue Management toolkit to drive quality revenue growth in their areas of responsibility
- Continuously instill revenue management mindset among the commercial team to ensure same level of understanding for standard ways of working to drive value and volume initiatives.
- Lead the development and implementation of an end to end promotional strategy, evaluation & control process to ensure HEINEKEN understand and maximises return:

- Work with finance team on the resource allocation to maximize return of investment.
- Develop RM tools to deliver actionable insights.

**Requirements**:

- 5-7 years commercial & analytics experience, preferably in FMCG/Research Company/Consulting Firm with hands on experience in handling big data.
- Strong strategic analytical skills - ability to review complex, ambiguous/incomplete data, pulling out key insights
- Intellectual curiosity and ability to search out facts without prior process/guidance
- Passion for delivering result, take ownership and translating insights into concise practical plans for execution
- Strong interpersonal/communication/influencing skills to win support and drive decision making at MT level
- High level of cross functional cooperation: effectively partnering with communication, control, account sales & brand teams
- Ability to visually present analysis, key insights, facts & figures in a compelling way; tailor content to audience
- Commercial acumen: understanding customer landscape and how to get RM insights translated to shop floor
- Advanced Excel and PowerPoint skills are a must; PowerBI is a pre.

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