Commercial Lead
6 days ago
As a C **ommercial Lead, Specialty**, you will support optimisation and management of systems supporting commercial effectiveness. This will generate insight for the business through reporting from key business systems in to increase commercial effectiveness.
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
- Proactively identify opportunities to drive performance through sales analytics by reviewing sales data relevant to national and sub-national data. Lead the sales team to communicate, derive customer, competitor and performance insights, make recommendations that influence decision-making, and drive action to achieve business results.
- Ownership of the specific specialty brand P&L with implementation of key strategic business decisions for the next 5 years.
- Proactively identify new opportunities that could drive business impact. Gains buy-in and commitment to execute within Area, designs test, creates implementation and measurement plan with clear goals and guidance on decision to scale.
- Clearly understand the therapeutic ecosystem through medical publications, attending events, and/or through market/customer feedback
- Reporting to line manager on the performance of the sales team with Plan of Action (POA).
- Accountable for self-development and for team members through 70-20-10 development planning.
- Coaching team members for performance, primarily on competency and capability building for each medical representative.
- Reviewing sales data to identify opportunities for improvement in sales force performance.
- Establishing goals for individual sales representatives to increase product awareness and promote brand loyalty among existing customers.
- Making regular calls to existing HCPs to ensure quality service from the team are met and align with GSK Values
- Profile each team member in talent box and provide the right support for medical representative’s development.
- Provide robust and accurate sales forecasting.
- Support Segmentation & Targeting processes for key areas through effective managerial coaching with MRs.
- Ensure brand campaign conceptualization, planning & execution as per marketing capability as well as launch lead for new product launch.
- Conceptualize, plan & execute OMNI-channel implementation with the support of OMNIpod.
- Ensure sales are driven and delivered through KPI’s and aligned to GSK’s Way of Working and Culture.
- Ensure compliance is adhered to GSK’s Way of Working.
- Able to work cross functional with other departments and stakeholders to achieve business objectives.
**_Why you? _**
**Basic Qualifications**:
We are looking for professionals with these required skills to achieve our goals:
- Bachelor’s degree
- 5 years of pharmaceutical industry experience preferably with brand management & sales leadership experience.
- Project management experience or launch excellence experience.
**Preferred Qualifications**:
If you have the following characteristics, it would be a plus:
- Proven ability to work across internal functional teams
- Strong communication skills and a proven ability to work collaboratively.
- Exposure to functional systems across the business.
Click here to learn more about life at GSK Malaysia on our LinkedIn Life page
**Why GSK?**
**Uniting science, technology and talent to get ahead of disease together.**
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
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