Regional Digital Campaign Specialist

2 days ago

Subang Jaya, Malaysia Agensi Pekerjaan SRM Sdn Bhd Full time

**Work Requirements**:
Digital Campaigns
- Plan and run both regional and local digital campaigns across Southeast Asia.
- Drive B2B lead generation and B2C e-commerce sales.
- Work with local teams to adapt messages and creatives for each market.

Lead Generation
- Manage and qualify marketing leads using Salesforce Pardot.
- Work with sales teams to track and improve lead performance.

Performance Marketing
- Handle paid media budgets across platforms like Google, LinkedIn, and Meta.
- Monitor and improve key metrics like cost per lead and conversion rates.
- Optimize ads, targeting, bidding, and landing pages.

Collaboration
- Align campaigns with regional business goals.
- Partner with local marketing teams to plan and execute localized campaigns.

Agency Management
- Work with external agencies to deliver high-quality campaign work on time.

Reporting & Insights
- Create regular campaign reports with insights and recommendations for improvement.

**Work Requirements**:

- 2-3 years of hands-on experience in digital campaign management, lead generation and marketing automation. (preferably using Salesforce Cloud Marketing Account Engagement or equivalent such as HubSpot, Marketo).
- Strong understanding of B2B and B2C buyer journeys.
- Experience managing digital campaigns across multiple countries and coordinating with local teams.
- Proven track record in performance marketing, including paid search and paid social.
- Proficiency in analytics tools (e.g., Google Analytics, Salesforce Pardot reporting)
- Excellent project management skills.
- Data-driven mindset with the ability to translate insights into optimization actions.

Thank you and good luck to you

Pay: RM4,500.00 - RM5,000.00 per month

**Benefits**:

- Opportunities for promotion
- Professional development

Application Question(s):

- Do you have experience in performance marketing?
- Are you familiar in using using Salesforce Cloud Marketing Account Engagement or equivalent such as HubSpot, Marketo)?
- Do you have hands-on experience in lead generation and marketing automation?

**Experience**:

- Digital campaign management: 2 years (preferred)

**Language**:

- Mandarin (preferred)
- English (preferred)

Work Location: In person

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