Marketing Campaign Specialist

2 weeks ago

UEP Subang Jaya Selangor, Malaysia Photobook Worldwide Sdn Bhd Full time $40,000 - $80,000 per year
Ignite High-Volume Growth in Global E-commerce in Malaysia

We're looking for organized, detail-driven Marketing Campaign Specialists to support and execute end-to-end B2C campaigns across our Website and Mobile App. If you enjoy fast execution, cross-team collaboration, and delivering campaigns that directly move revenue, this role is for you. We are hiring across seniority (Junior to Senior).

Key Responsibilities

This role focuses on meticulous planning, execution, and high-speed cross-functional coordination across all critical B2C channels:

  • Lead Multi-Channel Campaigns: Plan, oversee, and execute B2C campaigns (Brand, Promotions, Acquisition) across Web, Mobile App, Email, Paid Ads, Social, and Partnerships.
  • Cross-Functional Leadership: Collaborate with Creative, Social, Product/Tech, CRM, and Production teams to ensure campaigns meet strategic objectives.
  • Strategic Asset & Content Oversight: Guide copywriting, artwork, and creative workflows to deliver high-quality campaign materials.
  • E-commerce & System Management: Oversee landing page updates, promo setups, and backend QA to ensure campaigns run smoothly.
  • Partner & Affiliate Strategy: Manage Media, Affiliate, and Brand Partnerships, optimizing campaign tracking and performance.
  • Project Planning & Quality Assurance: Set timelines, monitor progress, resolve issues, and ensure all campaigns achieve high standards and measurable results.

Requirements

We are looking for proactive, high-energy individuals who can execute marketing campaigns across diverse digital channels.

  • Education & Experience: Bachelor's Degree in Marketing, Communications, or a related field, with 1–4 years' experience in B2C e-commerce or digital campaign execution.
  • Channel Knowledge: Hands-on experience with key digital channels (e.g., email, paid ads, social, CRM) and understanding of how they drive revenue.
  • Execution & Problem-Solving: Results-driven, detail-oriented, and able to manage multiple deadlines efficiently while overcoming execution challenges.
  • Collaboration: Strong communication and coordination skills to work effectively with internal stakeholders and cross-functional teams.
  • E-commerce Experience: Practical understanding of executing updates across e-commerce websites, marketplaces, and mobile apps.
  • Tech & Tools (Added Advantage): Experience with Ads Manager, Google Analytics, Canva, AI tools, CapCut, CRM platforms, or landing page builders.
  • Flexibility: Willingness to travel domestically for events and support campaigns during peak shopping periods.
  • We are hiring across seniority, from Junior Executive to Senior Executive.

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