Assistant Brand Manager

1 week ago

Petaling Jaya, Malaysia Nestlé Purina Full time

Location: Petaling Jaya, Malaysia
Company: Nestlé Malaysia (Purina Petcare Malaysia)
Full-time
Bachelor’s Degree
3 years+ of experience

**Position Summary**

As an Assistant Brand Manager, you are to execute Purina Petcare Malaysia 's brand, delight target consumers, and generate strong brand building results.

**A day in the life of an Assistant Brand Manager**
- Develops and updates consumer portrait, consumer engagement funnel for her/his brand
- Activates Brand Essence
- Manages 60/40+ basket, packaging, NHW dashboard, services and CSV related to her/his brand
- Develops and updates consumer portrait, understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers
- Ensures consumer centricity, applies Innovation levers, contributes and executes Innovation pipeline, maintains vibrancy via relevant renovation for his/her brands
- Contributes to development and executes strong, functionally aligned brand and ICP plan.
- Tracks and monitors the performance, health and strategic alignment. Understands business impact of PFME and TTS investment of her/his brand.
- Contributes to the development of OBIs and Big Ideas, engagement strategies and creates attractive and rewarding brand experiences.
- Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image of trusted NHW leader.

**What will make you successful?**
- Minimum 3 years’ experience in marketing or 2 years in other function ideally in Sales at Nestlé or equivalent FMCG.
- Best if experienced in Petcare / Petfood segment.
- Experience working in cross functional teams
- Education: University Degree in Business, Sales or Marketing (or equivalent)
- Stakeholder management skills and solution-oriented, self-motivated, results-oriented

  • Brand Executive

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Verso & Recto Brand Consultancy Full time 30,000 - 60,000 per year

    Brand ExecutiveJob Scopes:Understands all of the company's service offerings and clearly communicates them to clients and prospective clientsSchedules meetings and presentationsMakes contacts with potential clients to create new business opportunitiesConduct research and analysis for the involved project (i.e. market trend, client background, ideas,...

  • Intern - Brand and Communications Consultant

    1 day ago

    Petaling Jaya, Selangor, Malaysia FUSIONBRAND | Brand Consultants Full time 18,000 - 25,000 per year

    Do you have a passion for brands & branding with an added interest in all the branding disciplines such as research, strategy, advertising, PR, communications, events & marketing? Then please read on...As we enter the next stage of our growth, we're looking for an smart, enthusiastic and broad minded individual to help us do the following for our...

  • Assistant Brand Manager

    3 days ago

    Petaling Jaya, Malaysia Nestlé Full time

    Location: Petaling Jaya, Malaysia Company: Nestlé Malaysia Full-time bachelor’s degree 4+ years of experience **Position Summary** As an Assistant Brand Manager, you are required to be an integral part of the Harvest Gourmet business team contributing to the development of the business strategy, and implementation of brand marketing actions. **A day in...

  • Assistant Brand Manager

    1 week ago

    Petaling Jaya, Malaysia Unicharm Singapore Pte Ltd Full time

    **Brand & Marketing Strategy Execution** - Assist in developing and executing integrated marketing plans for assigned pet care categories (pet food, grooming, hygiene). - Coordinate 360° marketing campaigns including digital, in-store activation, trade promotions, and new product launches. - Ensure all initiatives are aligned with brand positioning, pet...

  • Assistant Brand Manager

    1 day ago

    Petaling Jaya, Selangor, Malaysia Unicharm Full time 60,000 - 120,000 per year

    To support the Marketing Manager in driving marketing strategy and execution for assigned categories. This role ensures strong brand presence, data-driven performance management, and cross-functional alignment to achieve business growth, while staying closely connected to consumer needsResponsibilitiesBrand & Marketing Strategy ExecutionAssist in developing...

  • Brand Manager

    1 day ago

    Petaling Jaya, Selangor, Malaysia MJM Malaysia Sdn Bhd Full time 120,000 - 220,000 per year

    Job Description• Deliver on KPIs relating to brand health and equity, for the purpose of driving sales growth and brands' share targets.• Co-develop the Brand Vision, architecture, and long-term growth strategy• Develop and operationalize annual brand plans, leading excellent cross functional execution:• Identifies consumer insight, competitor...

  • Assistant Brand Manager

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Unicharm Singapore Pte Ltd Full time 80,000 - 120,000 per year

    Brand & Marketing Strategy ExecutionAssist in developing and executing integrated marketing plans for assigned pet care categories (pet food, grooming, hygiene).Coordinate 360° marketing campaigns including digital, in-store activation, trade promotions, and new product launches.Ensure all initiatives are aligned with brand positioning, pet owner needs, and...

  • Brand Manager

    2 weeks ago

    Petaling Jaya, Malaysia Talent Houz Full time

    What you'll do: - Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term - Planning and execution of all communications and media actions on all channels, including online and social media - Assisting with product development, pricing and new product launches as well as...

  • Pet Nutrition and Care

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Brand Catalyser Full time

    Position Type: Full-timeWorking Time: Monday to FridayLocation: Remote (Malaysia-based), with required travel to Singapore.Brand Catalyser is a Top-Rated Go-To-Market Consulting Firm providing cross-border distribution & cross-cultural marketing solutions. ​We enable brands to access the global consumer market through providing tailored industry-leading...

  • Brand Executive/assistant Brand Manager

    2 weeks ago

    Petaling Jaya, Malaysia Nestlé Full time

    **Position Snapshot**: Location:Petaling Jaya, Malaysia Company: Nestlé Malaysia Full-time Bachelor’s Degree 1+ years of experience **Position Summary**: Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, weare a human environment - passionate people driven by the purpose of enhancing the quality...