Officer, Marketing Communications

1 day ago

Johor Bahru, Johor, Malaysia Kuok Group Singapore Full time 36,000 - 72,000 per year

Job Description
THIS POSITION IS BASED IN JOHOR BAHRU CITY SQUARE MALL.

  • Marketing & Communications
  • Plan and execute marketing campaigns to enhance brand presence and attract target audiences.
  • Develop concept proposals, marketing materials, and budgets.
  • Foster tenant relationships and cross-promotions.
  • Achieve revenue targets through rental of promotions area, advertising space, pushcarts and other identifiable revenue-generating media.
  • Evaluate tenant/external proposals and make recommendations.
  • Ensure smooth coordination of events and promotional activities.
  • Manage licensing and sponsorship applications.
  • Oversee project management and post-event evaluations.
  • Advertising
  • Collaborate with agencies and suppliers to execute advertising campaigns.
  • Coordinate production of marketing materials.
  • Maintain brand consistency in advertisements and promotions.
  • Administrative Duties
  • Prepare budget reports and track expenses.
  • Monitor press coverage and competitor activities.
  • Stay updated on industry trends to enhance marketing effectiveness.
  • Manage promotional materials inventory and coordinate publicity efforts.
  • To coordinate inter-departmental liaison on the implementation of marketing and promotions.
  • To ensure smooth and timely installation and dismantling of events/promotions.
  • To attend to issues at the point of event/promotions and to ensure problems are resolved on time.
  • To ensure promotional booth/events display follows guidelines & approval given.
  • To ensure the advertising materials and advertising collaterals are in place for all the promotional events.

Job Requirements

  • Minimum Degree/Diploma in Mass Communications, Marketing or equivalent or at least 2-3 years of similar experience in an officer or executive position, preferably in the mall marketing, event company, advertising, or publishing industry.
  • Computer literate (Microsoft Office). Compulsory working knowledge of graphics applications such as Photoshop, Illustrator, Canva, creative multimedia, etc. a distinct advantage.
  • Fast-paced, high degree of accuracy & a good head for detail.
  • Creative, thinks "out of the box".
  • Good command of English and Bahasa Malaysia (oral and written).
  • Good communication skills and ability to work well in a team.

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