Marketing Head

The Marketing Head is a strategic leader responsible for developing and executing comprehensive marketing plans to promote the company's products or services. This role involves building and leading a dynamic marketing team, overseeing both online and offline marketing activities, and ensuring alignment with the company's objectives and brand image.

Responsibilities:

1. Strategic Planning:

2. Develop and implement comprehensive marketing plans aligned with the company's overall objectives.

3. Conduct market research to identify trends, opportunities, and competitor activities.

4. Team Leadership and Development:

5. Build and lead a dynamic marketing team, including hiring, training, and mentoring team members.

6. Foster a collaborative and innovative team culture focused on achieving marketing goals.

7. Campaign Management:

8. Plan and execute marketing campaigns across various channels (digital, traditional, social media, etc.).

9. Monitor and analyze the performance of campaigns, adjusting strategies as needed.

10. Brand Management:

11. Maintain and enhance the company's brand image.

12. Ensure consistent messaging and branding across all communication channels.

13. Content Development:

14. Oversee the creation of marketing collateral, including promotional materials, website content, and social media posts.

15. Collaborate with internal teams or external agencies for content creation.

16. Digital Marketing:

17. Manage digital marketing strategies, including SEO, SEM, email marketing, and social media.

18. Stay informed about industry trends and emerging digital marketing technologies.

19. Offline Marketing:

20. Develop and implement traditional marketing strategies, such as print advertising, direct mail, and events.

21. Ensure a cohesive offline marketing approach that aligns with the overall marketing strategy.

22. Budget Management:

23. Develop and manage marketing budgets, ensuring cost-effectiveness and ROI.

24. Track expenses and report on budget utilization.

25. Analytics and Reporting:

26. Utilize analytics tools to measure the success of marketing efforts.

27. Prepare regular reports on key performance indicators (KPIs) and provide insights for improvement.

Qualifications:

1. Education:

2. Bachelor's degree in Marketing, Business, or a related field. A Master's degree may be preferred.

3. Experience:

4. Proven experience in marketing, with a focus on strategy development and execution.

5. Previous managerial or leadership experience.

6. Communication Skills:

7. Excellent written and verbal communication skills.

8. Ability to effectively convey complex ideas to diverse audiences.

9. Analytical Skills:

10. Strong analytical and problem-solving abilities.

11. Comfortable using data to make informed decisions.

12. Creativity:

13. Innovative thinking and the ability to develop unique and compelling marketing campaigns.

14. Team Collaboration:

15. Demonstrated ability to work collaboratively with cross-functional teams.

16. Leadership and motivational skills.

17. Adaptability:

18. Flexibility to adapt to changing market conditions and priorities.

19. Ability to thrive in a fast-paced environment.

20. Team Building:

21. Proven ability to build and lead high-performing marketing teams.

22. Experience in creating and nurturing a positive and collaborative work environment.

This addition emphasizes the leadership aspect of the role, particularly in building and managing a marketing team that covers both offline and online activities.

· 5 days work week

· 8:30 am to 5:30 pm

· Working location at Menara Zurich, Johor Bahru

· 14 days Annual Leave

· 14 days Public Holidays

· Good working environment

Job Types: Full-time, Permanent

Pay: RM7, RM12,000.00 per month

Benefits:

• Maternity leave
• Opportunities for promotion

Application Question(s):

• What technical skills and software proficiencies do you possess that contribute to your professional capabilities?
• What's your expected salary?

Education:

• Bachelor's (Preferred)

Experience:

• People Management: 1 year (Preferred)
• Marketing: 3 years (Preferred)

Language:

• Mandarin (Preferred)
• English (Preferred)

Work Location: In person