Social Media Content Creator

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia KOPATHA GROUP SDN BHD Full time 36,000 - 48,000 per year

Job Purpose

The Social Media Content Creator is responsible for developing, producing, and appearing in engaging content (videos, photos, reels, stories, posts) to promote Kopatha Group's brands — including Kopatha Jewellers, Little India Jewellers, Signature, Kopatha Silver, and Sangeetha Vegetarian Restaurant (SVR).

This role requires creativity, confidence on camera, and a strong understanding of social media trends to drive brand awareness, engagement, and conversions.

Key Responsibilities

  • Content Creation & Production
  • Develop creative and high-quality photo and video content for platforms such as Instagram, TikTok, Facebook, and YouTube.
  • Act and appear in front of the camera for brand videos, product showcases, and promotional content.
  • Write captions, scripts, and short-form narratives aligned with each brand's tone and style.
  • Plan and execute video shoots, including basic editing and post-production work.
  • Social Media Management
  • Assist in managing daily postings across social media platforms.
  • Monitor trends, hashtags, and audience engagement to optimize content performance.
  • Support in running ad campaigns, boosting posts, and reporting analytics to measure success.
  • Brand Marketing & Collaboration
  • Work closely with the Marketing & Branding team to ensure all content aligns with brand identity and marketing objectives.
  • Collaborate with jewellery store teams and F&B outlets for seasonal promotions, product launches, or festive campaigns.
  • Participate in live sessions, product unboxings, behind-the-scenes videos, and storytelling campaigns.
  • Creative Development
  • Brainstorm and pitch creative ideas for social media campaigns and influencer collaborations.
  • Stay updated with the latest digital trends, especially in TikTok, Instagram Reels, and YouTube Shorts.
  • Ensure consistent visual quality and storytelling across all brand platforms.

Requirements

  • Diploma or Bachelor's degree in Marketing, Communications, Media, or related field (preferred).
  • Minimum 1–2 years of experience in content creation, video production, or social media marketing.
  • Must be confident and comfortable in front of the camera (on-screen personality).
  • Strong skills in video editing tools (e.g., CapCut, Adobe Premiere, VN, Canva).
  • Good understanding of current social media trends and algorithms.
  • Excellent communication and presentation skills in Malay, English, and Tamil (preferred).
  • A creative, energetic, and passionate individual who loves storytelling through content.

Additional Information

  • Working hours: 10.00 a.m. – 6.30 p.m. (subject to event requirements).
  • Occasional travel to stores, restaurants, or events for content shoots.
  • Opportunities for career growth within Kopatha Group's marketing and branding divisions.

Job Types: Full-time, Permanent

Pay: RM2, RM2,400.00 per month

Benefits:

  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development

Ability to commute/relocate:

  • Kuala Lumpur: Reliably commute or planning to relocate before starting work (Preferred)

Location:

  • Kuala Lumpur (Preferred)

Willingness to travel:

  • 75% (Preferred)

Work Location: In person

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