Assistant Manager
1 day ago
Assistant Manager (Campaign Manager), Bancassurance
JOB DESCRIPTION:
The incumbent is overall responsible for management and execution of telemarketing campaigns. Work closely with business partners/ team to meet agreed performance and financial target.
JOB RESPONSIBILITY:
- Key liaison to manage third party call centre including handling customer complaints, operational issues.
- Monitor and review key campaign metrics and ensure campaign successfully meet financial targets.
- Analyze campaign results and provide recommendation to improve campaign performance.
- Proactively working with our business partner to monitor delivery, regularly optimize campaigns and identifying development opportunities to maximise the value of data assets.
- Develop innovative and marketable products suitable for each campaign including cross-selling activities
- Ensuring campaigns are conceptualized, delivered, and approved to internal and external stakeholder's satisfaction on time.
- Monitor market trends, research consumer markets and competitors' activities to identify opportunities and key issues.
- Timely update and communication on performance report to all stakeholders.
- Support the Immediate Supervisor to lead and motivate Banca Team to achieve growth, profitability, and retention target
- Undertake assignment/ tasks as assigned by Management HOD & Immediate Supervisor
- Comply with guidelines set by company and regulatory bodies e.g. PIAM, BNM
JOB SPECIFICATION
- Candidate should possess a Bachelor degree in Marketing, Communications or relevant field.
- At least 4 years of working experience in telemarketing field.
- Reliable team player, able to work with cross-functional teams/stakeholders under fast-paced environment.
- Ability to manage multiple stakeholders - experience in a matrixed, high growth company will be valued.
- Strong analytical skills and data-driven
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