Marketing Manager

3 days ago

Shah Alam, Selangor, Malaysia EAST WEST SEED (MALAYSIA) SDN. BHD. Full time $60,000 - $120,000 per year

Roles and Responsibilities:

  • Develop and execute strategic marketing plans to promote East West Seed brand and products across key markets and customer segments
  • Design and manage multi-channel campaigns (digital, print, trade shows, field days) that support product launches, grower engagement, and brand awareness
  • Collaborate closely with crop agronomists and sales team to gather market insights to align marketing strategies
  • Create and adapt content in connection with external agency for brochures, flyers, website, videos, and social media platforms (Facebook)
  • Oversee the organisation and marketing of field demos, grower meetings, and industry events
  • Deliver post-project debriefs through analysis of campaign performance and ROI, providing actionable recommendations for improvement
  • Manage marketing budget, ensure efficient allocation of resources.

Minimum Requirements (Education, Experience , Skills):

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 4-5 years of experience in B2B and B2C marketing, with a proven track record of delivering successful campaigns in seed, crop protection, or fertiliser sector
  • Must be able to communicate professionally in spoken and written Mandarin
  • Able to read and write Malay, and English
  • Strong knowledge of digital marketing tools, platforms, and analytics
  • Excellent communication, writing, and presentation skills
  • Creative thinker with attention to detail and strong project management skills
  • Willing to travel within and across region

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