Marketing Executive
2 weeks ago
JOB SUMMARY :
- This role manages events including expos, awards, roadshow and sponsorships, alongside marcom duties such as campaign support and brand coordination
- Strong project and stakeholder management skills are essential to deliver impactful brand experiences and support business goals
KEY RESPONSIBILITIES :
- Manages the planning, coordination, and execution of events including expos, industry awards, sponsorship activities, roadshow and other large-scale brand events.
- Liaise with event organizers, vendors, designers, and internal departments to manage logistics, booth setup, manpower coordination, and brand visibility.
- Ensure consistent brand messaging and visual identity across all event touchpoints.
- Coordinate post-event analysis, reporting, and ROI evaluation.
- Travel and represent the company for on-ground execution when required.
- Manage project timelines, documentation, budgeting, and approvals related to event planning.
- Support the Marcom communication in executing nationwide marketing campaigns, in-store support activities, and shopper engagement programs.
- Monitor campaign performance and provide regular updates and analysis.
- Supporting in preparing documentation and administration tasks.
- Execute ad-hoc tasks assigned by the manager
REQUIREMENTS :
- Degree in Business Administration, Marketing, Mass Communication, or a related field
- 2–3 years' experience in marketing, event management, or related roles within retail, FMCG, or agency environments
- Proven experience in managing corporate events or expos is highly preferred
- Excellent project and time management skills with strong attention to detail
- Strong interpersonal and communication skills with a collaborative and proactive mindset
- Ability to multitask and perform effectively under tight deadlines
- Proficient in MS Office (Word, PowerPoint, Excel) and Google Workspace tools (Docs, Sheets, Slides)
- Basic understanding of digital and social media marketing best practices
- Willing to travel for events, project support, and store visits as required
- Willing to travel or relocate new HQ in Bukit Raja
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