Digital Marketing Executive

2 weeks ago


Petaling Jaya, Selangor, Malaysia Empire Asia Events Marketing Sdn Bhd Full time 60,000 - 80,000 per year

Job Responsibility

  • Manage all social media channels and campaigns, including content creation and post scheduling, ensuring alignment with business objectives.
  • Plan, manage, and optimize paid advertising campaigns across digital platforms (Google Ads, Facebook, LinkedIn, XHS) to drive traffic, conversions, and ROI.
  • Monitor campaign performance metrics (CTR, CPC, ROAS, conversion rates) and implement adjustments based on data insights.
  • Conduct market research to identify industry trends, target audience preferences, and competitor activities.
  • Coordinate with sales, creative, and content teams to align marketing initiatives and enhance brand awareness.
  • Research and analyze social media trends, ad performance, and website traffic data to improve online presence and campaign effectiveness.
  • Manage and prepare budgets for proposed communication and marketing plans.

Job Requirements

  • Diploma / Degree in Marketing, Business, Advertising/Media or equivalent.
  • Excellent communication skills in both English and Mandarin to effectively communicate with our mandarin speaking clients. (written and spoken)
  • Minimum 2 years of working experience in paid media in social media
  • Knowledge on FB Marketing, Instagram Marketing, Google Analytics, Tik Tok, XHS etc.
  • Stay up-to-date with current technologies and trends in social media, design tools and applications.
  • Ability to handle and prioritize multiple tasks simultaneously.

Job Benefits

  • Dynamic and Flexible Working environment.
  • Annual Leave and Public Holiday observe.
  • EPF
  • SOCSO
  • Medical Benefits
  • Bonus / Increment


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