ASO Expert 优化专家 | Fintech | Crypto | CFD FX | MYR6,000

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia Global Full time 60,000 - 120,000 per year


Job Highlights

  • MNC Fintech Platform
  • Global Scale Team and Job Scope
  • Marketing Technology Driven

Company Overview:

Our client is a leading Fintech | CFD FX | Crypto broker with global operations with over 15 years of history in the markets. Their footprints are across the UK, Europe, Australia, South Africa, and BVI, with a global headcount of 400 crossing the regions.

Each entity is regulated by the relevant authority for that jurisdiction. The size and scale allow our client to provide traders with a more relevant offering that is based on geographical location, citizenship, and residency, all per the applicable regulation. With a wide range of financial instruments, including Forex, Shares, Commodities, Indices, Crypto, ETFs, Bonds, Blends, and IPO.

Key Responsibilities

  • Responsible for ASO (App Store Optimization) in different countries/languages on overseas App Store and Google Play, developing and executing ASO strategies to increase store exposure, download conversion, and organic traffic.
  • Familiar with the publishing and review rules of application stores, and have experience in application market activities and initial release.
  • Track the optimization status of various markets on a daily/weekly/monthly basis, collate optimization data, form stage data reports, and propose follow-up optimization plans.
  • Responsible for researching and analyzing competitive ASO strategies, timely grasping the promotion methods and trends of competitors, and making reasonable adjustments.

Requirements

  • At least a degree or above in any field of study, with more than 2 years of ASO industry experience and successful operation cases.
  • Familiar with publishing on Google Play and App Store backends, familiar with the algorithm rules of mainstream application stores, and capable of following up on algorithm updates.
  • Possess good data analysis skills, have a deep understanding of APP operation, and can comprehensively and accurately analyze various data.
  • Strong English reading and writing skills, capable of writing and optimizing application store copywriting.
  • Those familiar with the financial industry will be considered first.
  • Good Command of Mandarin & English

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