AM, Segment Management

As Singapore's longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

 Today, we're on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia's leading financial services partner for a sustainable future.

 We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.

Your Opportunity Starts Here.

This is the broad job description of the job profile. .

AM, Segment Management

The Assistant Manager/Manager, Segment Management will support the development and execution of strategies to optimize acquisition campaigns for the Premier Banking and Premier Private Client segments. This role requires strong analytical capabilities, attention to detail, and effective collaboration with cross-functional teams. The incumbent will assist in implementing group-wide best practices within the local market to drive business acquisition and monitor campaign performance.

What you do

• Assist in developing and refining acquisition and portfolio strategies for Premier and Premier Private Client segments.

• Support the planning, execution, and optimization of marketing and acquisition campaigns.

• Analyze campaign performance data to identify trends, insights, and areas for improvement.

• Collaborate with distribution, wealth management, and analytics teams to ensure alignment and effective campaign delivery.

• Implement group-wide learnings and best practices in the local market context.

• Prepare regular reports and presentations on campaign performance and segment growth.

• Monitor key performance indicators (KPIs) and support performance tracking efforts.

• Maintain organized documentation of strategies, campaigns, and results.

• Support ad hoc projects related to segment management and business development.

Who you are

• Strong analytical and quantitative skills, with proficiency in data analysis tools (e.g., Excel, PowerBi).

• Basic understanding of consumer banking products and Premier banking segments.

• Good organizational skills and attention to detail.

• Ability to collaborate effectively within cross-functional teams.

• Strong communication skills, both written and verbal.

• Problem-solving mindset with a proactive approach.

• Ability to learn quickly and adapt group strategies to local market needs.

• Familiarity with campaign management and performance tracking.

• Time management skills to handle multiple tasks and deadlines.

Who We Are
As Singapore's longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

Today, we're on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation.
But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia's leading financial services partner for a sustainable future.

We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career. Your Opportunity Starts Here.

What we offer
Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Equal opportunity. Fair employment. Selection based on ability and fit with our culture and values. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.