Marketing Campaign Manager

1 day ago

Kuala Lumpur, Kuala Lumpur, Malaysia Huawei Consumer Business Group Full time 60,000 - 120,000 per year

Job Description:

  1. Sort out the target audience, competing products, and market conditions, and formulate the product go-to-market strategy.
  2. Plan and execute the marketing campaigns, events and promotions based on the marketing strategy, implement the plan in each module such as media and PR, and monitor the execution.
  3. Review the marketing and campaigns' result and analyse the marketing effect from the dimensions of campaign, platform, and material for further optimization
  4. Collaborate closely with related departments to support the achievement of sales results and ensure that the information transferred to consumers is consistent and ensure campaigns align with overall business goals.
  5. Analyze consumer behavior, market trends, and competitor activities to identify opportunities for growth.
  6. Manage internal and external resources in supporting the success of all events

Requirements:

  1. Minimum of 5 years of experience in Marketing and familiar with consumer electronics/FMCG is an advantage.
  2. Strong communication, negotiation, and presentation skills to be able to communicate seamlessly internally and externally.
  3. Experienced in leading successful campaigns and launches in the market.
  4. Creative thinking, open-minded and problem-solving skill.
  5. Critical thinking, and able to multi-task and work under pressure.

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