Digital Marketing Executive
3 days ago
1. Marketing & Branding
- Plan and execute digital marketing campaigns to increase brand awareness and lead generation.
- Manage the firm's social media presence (Facebook, Instagram, TikTok).
- Develop marketing materials, brochures, and digital ads.
- Monitor and report campaign performance using analytics tools.
2. Digital Content Creation
- Produce engaging content — articles, infographics, reels, and videos — for corporate, accounting, and compliance topics.
- Write clear marketing copy for website pages, social media, and newsletters.
- Simplify complex topics (e.g. SST, e-Invoice, secretarial procedures) into easy-to-understand posts.
- Maintain and update website content with SEO best practices.
3. Sales & Customer Management
- Respond to client enquiries via email, WhatsApp, or social media.
- Follow up with leads, provide quotations, and convert prospects into clients.
- Present and explain services (incorporation, accounting, secretarial packages) confidently.
- Maintain relationships with existing clients and support cross-selling of services.
- Coordinate with internal teams to ensure smooth onboarding of new clients.
4. Events & Collaboration
- Support webinars, workshops, or networking events to promote services.
- Collaborate with directors and service teams on campaign planning and execution.
- Assist in developing client testimonials and success stories.
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