Business Development Manager

2 days ago

Batu Kawan, Penang, Malaysia Brady Technology Sdn Bhd Full time 1,000,000 - 1,500,000 per year

Key Responsibilities

  • Develop and implement business development plans for Brady printers, with emphasis on underpenetrated countries within Southeast Asia.
  • Collaborate with country sales managers and sales teams to drive printer-led opportunities across direct end-customers, existing accounts, and channel partners.
  • Provide support in customer and channel partner engagements including presentations, product demonstrations, and solution proposals, without undermining existing account ownership.
  • Train and coach sales teams and channel partners to strengthen solution-selling capabilities and expand printer adoption.
  • Assist country teams in acquiring new customers and expanding coverage in underpenetrated markets across Southeast Asia .
  • Partner with marketing and technical support teams to deliver customer campaigns, application notes, and success stories.
  • Build strong relationships with channel partner, creating joint business plans to grow the printer business.
  • Perform any other duties that may be assigned from time to time in line with business needs.

Requested Criteria (Qualifications & Experience)

  • Bachelor's degree in Engineering, Business, or a related field.
  • At least 5 years of experience in business development, technical sales, or solution selling.
  • Proven track record in industrial solutions, preferably printers, labelling, or automation.
  • Experience working with regional sales teams and channel partners.
  • Strong presentation, training, and customer engagement skills.
  • Willingness to travel within Southeast Asia.

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