Senior Executive, Business Development

2 weeks ago


Puchong AirAsia Ride, Malaysia AirAsia Full time


Job Description

About The Role
We are looking for a proactive and versatile professional to join our team as a Senior Executive / Executive, Partnerships, Demand Generation & Growth. This role blends client management, data-driven growth, and project execution. The ideal candidate will be confident in handling partners, analytical with numbers, creative in problem-solving, and comfortable getting hands-on both in the office and on the ground.

You must thrive in a fast-paced, high-performing culture, able to juggle multiple priorities, and stay composed under pressure while maintaining high standards of delivery.

Key Responsibilities
Includes but not limited to —
Partnerships & Client Management:

  • Manage relationships with partners, ensuring clear communication, timely follow-ups, and prompt email responses.

  • Represent AirAsia Ride professionally in meetings, discussions and negotiations.

  • Source and identify potential partners for new collaborations and business opportunities.

  • Prepare and deliver presentations using Google Slides/ PowerPoint for pitches, reviews and updates.

  • Coordinate with internal teams to deliver commitments to partners.

Demand Generation & Analytics

  • Analyze booking, sales, and profitability data to identify trends and opportunities.

  • Build and maintain reporting dashboards using Google Sheets/ Excel.

  • Prepare reports on performance (sales, profits, ROI and costs) with basic understanding of accounting principles.

  • Translate data into actionable insights for management and stakeholders

Project Management & Campaigns

  • Plan, execute, and monitor marketing & demand generation campaigns end-to-end.

  • Create simple marketing assets and content using editing/design tools (e.g. Canva, Photoshop, or equivalent).

  • Develop mind-maps, SOPs, and workflows for efficient project execution.

  • Manage people and vendors to ensure smooth campaign rollouts.

  • Be actively involved in on-ground operations when required, ensuring quality execution.

  • Willing to work beyond office hours when required to ensure project and campaign success.
     

Requirements

  • Must be based in Malaysia full-time, working from our office in Puchong. 

  • 4-5 years of relevant experience in partnerships, demand generation, marketing or project management.

  • Strong analytical skills and proficiency in Google Sheets/ Excel (pivot tables, dashboards, reporting)

  • Excellent communication and presentation skills, confident in engaging with internal and external stakeholders.

  • Hands-on knowledge of Google Slides/ PowerPoint for impactful presentations.

  • Familiarity with marketing campaign execution, performance tracking, and customer engagement.

  • Basic design/content creation capability (e.g., Canva, Photoshop, simple video editing).

  • Able to handle stressful environments, articulate clearly, and function effectively with ad-hoc tasks.

  • Self-starter with a growth mindset and strong sense of ownership.

  • Thrives in a fast-paced, agile environment with shifting priorities and rapid decision-making.

  • Comfortable working in a high-performing culture with performance-based KPIs.

  • Demonstrates adaptability, resilience, and the ability to pivot quickly in a startup or scale-up setting.

  • Strong collaboration skills and an openness to feedback and experimentation.

  • Experience in B2B or B2C performance marketing, especially within tech or startup ecosystems, is a strong advantage.

Who We're Looking For

  • A strong communicator who thrives in both boardroom discussions and on-ground activations

  • Analytical yet creative, with the ability to translate numbers into strategies.

  • Someone who takes ownership, delivers results, and works well with cross-functional teams.

  • Comfortable wearing multiple hats, from partner management to reporting, from campaign planning to execution.



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