Area Business Development Manager

16 hours ago

Kuala Lumpur, Kuala Lumpur, Malaysia Astro Full time

WHY JOIN US?

  • We practice a vibrant & energetic office culture.
  • We provide opportunities for career advancement within the company.
  • Good performance is always rewarded accordingly.

"
It's our people that make Astro Malaysia's leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.
"

Job Responsibilities

  • Drive the overall development and growth of regional retail business
  • Accountable for the overall regional retail KPIs and key deliverables
  • Responsible for footprint expansion in the region by ensuring continuous growth in brand presence and distribution touchpoints and market reach
  • Drive, implement and execute Company's and Sales & Distribution key strategies and focus initiatives
  • Responsible for timely execution, effective communication and monitoring of both nationwide consumer campaigns and trade sales campaigns
  • Drive and champion local (regional) sales plans and campaign initiatives
  • Account management – responsible for regular reviews, updates and strategies sharing with Retail Partners to best aligned with the overall Company's visions and strategy
  • Ensure high impact brand visibility and brand experience in Retailer's stores, such as POSM deployment, in-store branding, signage and proper application of demo showcase
  • Drive channel efficiency – responsible for the implementation of retail training plans, re-skilling, knowledge-transfer and timely distribution of training materials
  • Drive digital adoption in Retail Partners – e.g.: embracing and advocating the adoption of new digital sales tools, software, platform and processes
  • Keep abreast of regional market trends, sentiment and competitive analysis and ensure timely and constant update to the Management/HQ – drive business planning and opportunity recommendations
  • Ensure process centricity and governance in the regional retail business – including execution and monitoring of local and nationwide campaigns, incentive SOP, contract management, compliance, policies and rules of trade

Requirements

  • Working experience in sales, business development and client-facing roles
  • Good communication skills
  • Exposed and familiar with area of operation

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