Product Executives

1 day ago

Setia Alam Selangor, Malaysia Fotile Marketing Sdn Bhd Full time 90,000 - 120,000 per year
Product Executive

Job Description

Product Marketing & Strategy

  • Develop and implement go-to-market strategies for new product launches.
  • Craft compelling product positioning and messaging based on market and customer insights.
  • Plan and manage product awareness, education, and adoption campaigns.
  • Monitor product performance and collect customer feedback to inform continuous improvement.

Product Training

  • Develop and deliver training programs for internal teams (sales, customer service, etc.) and external partners (dealers, promoters).
  • Ensure comprehensive understanding of product features, value propositions, and use cases.
  • Regularly update training materials to reflect the latest technologies and innovations.

Performance Monitoring & Reporting

  • Track campaign effectiveness, product performance, and market reception.
  • Generate reports and dashboards for management to support strategic decisions.

Other Responsibilities

  • Support the marketing team with related duties and projects.
  • Perform ad-hoc tasks assigned by the Marketing Manager or HOD.
  • Demonstrate company products to sales teams, dealers, and partners when needed.
  • Participate in marketing events, roadshows, or workshops as required.

Job Requirements
  • Bachelor's Degree/Postgraduate Diploma in Marketing, Mass Communication, Advertising/Media, Business Studies/Management, or related field.
  • Minimum 2 years of relevant working experience.
  • Strong communication skills in English, Bahasa Malaysia, and Mandarin (preferred). We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.
  • Proficient in Microsoft Office (Word, Excel, PowerPoint) and Adobe Illustrator/Photoshop.
  • Strong creative thinking and design sensibility.
  • Passion for digital marketing and content creation.
  • Ability to travel when necessary.
  • Pleasant personality and ability to interact with stakeholders at all levels.

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