Head of Channel

2 days ago

All Asia Broadcast Centre, Malaysia Astro Full time 100,000 - 150,000 per year

WHY JOIN US?

  • We practice a vibrant & energetic office culture.

  • We provide opportunities for career advancement within the company.

  • Good performance is always rewarded accordingly.

"It's our people that make Astro Malaysia's leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable."

JOB RESPONSIBILITIES:

  • Build a diversified, robust and productive network of sales channels to serve segments for Astro products & services.
  • Primary focus is to win dominant share of household segments with pay-TV and broadband/ fibre offerings by revitalizing dealer & retail network, building reseller relationships, and win-win partnerships with other adjacent businesses (from electrical & electronics to e-commerce & connectivity-powered solutions).
  • Beyond the obvious goals of value creation and resource management, the role requires strong relationship building and powerful business ideas.
  • Enablers include but not limited to new business models, incentive management, relationship development, process design, and effectively leveraging the sales & marketing machinery.
  • Growth and development opportunities lie in channel development for emerging business streams specifically individual segments with no-frills and OTT offerings.

How is your day to day looking like:

  • Concept & idea development for new relationships and channel campaigns
  • Expand Astro touchpoints for acquisition, grow productivity and yield
  • Designing customer experiences in channels and channel readiness
  • Business process, incentive design and operations to support channels
  • Channel insights and performance management
  • Modernizing digital capabilities relating to channel performance to provide efficiency, agility
  • Team management of x head count comprising specialized channel leads (retail, dealers, resellers, and more)
  • Integrity, compliance and brand stewardship in relation to partners
  • Manages Astro leadership and stakeholders for alignment and approvals, maximizing organizational capabilities to deliver goals.
  • Where necessary, guide project management and go-to-market preparation to deliver channel performance.

REQUIREMENTS:

  • Working experience in sales, marketing, content distribution, telecommunications and/ or technology with at least 4 years in managing teams.
  • Strong appreciation and understanding of content, connectivity, technology and/ or household solutions
  • Excellent communication skills to clearly articulate business strategy and create compelling case for value creation
  • Highly capable in developing business cases and operational execution of partner relationships
  • Robust analytical skills, business empathy, has a knack for innovation and attention to detail
  • Exceptional leadership skills to brings diverse group of people towards a common direction.

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