E-Commerce Specialist

2 days ago

Setia Alam Selangor, Malaysia Kossan International Sdn. Bhd. Full time 60,000 - 80,000 per year

We are seeking a creative and results-driven E-Commerce Specialist to manage online marketplace operations, social media marketing, and digital advertising across Shopee, Lazada, and TikTok Shop.

Key Responsibilities:

E-Commerce Platforms:

  • Plan and execute campaigns for Shopee, Lazada, and TikTok Shop (11.11, 12.12, Raya, CNY, Payday Sales).
  • Create and manage product listings, banners, videos, and festive creatives.
  • Analyze platform performance and optimize for visibility and sales.
  • Coordinate premium gifts for campaigns (red/green packets, etc.).
  • Conduct competitor research and work closely with platform account managers.
  • Stay updated on new platform features and best practices.

Social Media Marketing:

  • Develop and execute content strategies for Facebook, Instagram, and TikTok.
  • Schedule posts to grow engagement, awareness, and sales.
  • Monitor performance and adjust strategies using insights.
  • Propose new ideas based on trends and explore influencer or paid ad opportunities.

Website & Google Ads:

  • Coordinate website updates, UX improvements, and promotional materials.
  • Manage website loyalty program.
  • Plan and optimize Google Ads (Search, Display, Shopping, Video).
  • Track campaign performance and improve ROI.

Requirements:

  • Degree in Marketing, E-Commerce, Business, or related fields.
  • Minimum 3 years' experience in e-commerce/digital marketing (Shopee, Lazada, TikTok Shop preferred).
  • Skilled in content creation (banners, product images, copywriting).
  • Familiar with social media algorithms (FB, IG, TikTok).
  • Basic Google Ads experience or willingness to learn.
  • Strong analytical and communication skills.
  • Able to multitask and work during peak seasons.

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