Regional Marketing Manager

6 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia Ultima Markets Full time

Who are we?

Ultima Markets
is a dynamic multi-asset trading platform specializing in the fintech and forex sectors. Founded in 2016, we are dedicated to providing innovative financial solutions that empower our clients to excel in a competitive marketplace.

Our platform offers access to over 250 CFD financial instruments, including Forex, Commodities, Indices, and Shares, catering to investors from all walks of life. At Ultima Markets, we foster a collaborative and inclusive work environment where innovation is encouraged. Our team members benefit from professional development opportunities and the chance to work with industry leaders in fintech. If you are passionate about driving change in the financial sector and want to be part of a growing company, we invite you to apply.

To learn more about our company, please visit our website
:
.

Job Description:

1. Marketing Strategy & Planning

  • Partner with the Head of Marketing to translate high-level strategies into actionable marketing plans.
  • Lead the execution of campaigns that strengthen brand visibility and drive client growth.
  • Conduct market and competitor research to identify tactical opportunities.

2. Brand & Positioning

  • Support the development of a strong and consistent brand identity in the forex and financial services space.
  • Ensure messaging is aligned across digital platforms, campaigns, and offline initiatives.

3. Digital Marketing Oversight

  • Oversee multi-channel digital campaigns (SEO, SEM, social media, content, and email).
  • Leverage performance data and analytics to improve targeting, engagement, and ROI.

4. Product & Campaign Launches

  • Collaborate with product and business teams to design and roll out go-to-market plans.
  • Lead the creation of marketing assets and communication strategies for new product releases.

5. Lead Generation & Growth

  • Develop and manage initiatives to generate high-quality leads.
  • Work closely with the sales team to align marketing campaigns with client acquisition goals.

6. Performance & Reporting

  • Monitor KPIs across all campaigns and provide reports with actionable insights.
  • Recommend improvements to enhance marketing effectiveness and resource utilization.

7. Budget & Resource Management

  • Assist the Head of Marketing in managing budgets, ensuring campaigns remain cost-effective.
  • Allocate team resources effectively to deliver projects on time and at high quality.

8. Team Leadership & Development

  • Manage and mentor a team of marketing executives and specialists.
  • Foster a collaborative, innovative, and results-driven culture within the marketing function.

Job Requirements:

  • Bachelor's degree in Marketing, Business, or related field.
  • 6+ years of marketing experience, preferably in forex, trading, or financial services.
  • Proven ability to manage digital campaigns and deliver measurable results.
  • Strong leadership and people management skills, with experience guiding a small team.
  • Excellent project management, organizational, and communication skills.
  • Fluent in Mandarin and English (both written and spoken)
  • Knowledge of compliance and regulatory considerations in financial marketing is a plus.

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