Consumer Experience Deployment Executive

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia British American Tobacco Full time

BAT is evolving at pace - truly like no other organisation.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our values every day. Come be a part of this journey

BAT MALAYSIA
IS LOOKING FOR A CONSUMER EXPERIENCE DEPLOYMENT EXECUTIVE - CONVERSION

SENIORITY LEVEL:
Junior Management

FUNCTION:
Marketing

SALARY RANGE:
Base salary + excellent benefits + market leading bonus

LOCATION:
Damansara Heights, KL

ROLE POSITIONING AND OBJECTIVES


The role is responsible in managing and optimizing eCommerce platforms (3rd party marketplace, web store, and online reseller), ensuring a seamless consumer experience, and driving revenue growth.


Reports to:
Consumer Experience Deployment Manager

Reporting Level:
Manage Self & Others

Geographic Scope:
Direct Reporting Business Units

WHAT YOU WILL BE ACCOUNTABLE FOR

  • Identifying performance strategic analysis of the business environment including customer needs, driven realities to identify unique market opportunities.
  • Responsible for translating the BAT Malaysia ecommerce strategy across platforms (marketplaces, quick commerce, online reseller, and webstore) into action.
  • Help to build digital knowledge and practices in ecommerce to relevant working teams and partners.
  • Work closely with ecommerce agency and platforms to devise campaign calendar with recommended promotion and ways to drive traffic.
  • Coordinate product listings, pricing and promotions across all online channels in accordance with governance process.
  • Ensure timely order processing, fulfilment and delivery, while maintaining high level of consumer care services.
  • Work closely with the supply chain and other partners to manage inventory levels and to ensure product availability.
  • Stay updated on industry trends, standard processes, and emerging technologies across platforms.
  • Work closely with the consumer care team to address consumer inquiries feedback, and complaints related to online purchases.

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

  • Possess at least a Degree or equivalent preferably majored in Marketing, Digital, or eCommerce.
  • Minimum 24 years of experience in similar role and has experience in managing minimum of 1 ecommerce platforms, and experience in category management/account management.
  • Proven track record in managing agency partnerships as well as successfully managing internal and external partners.
  • Ability to work at activation/ operational level and with adequate level of strategical thinking. Handson selfstarter.
  • High energy, resilient, great teammate and innovative thinker that is committed to building key relationships across the business to positively influence business results through Digital.
  • Highly proficient in Microsoft PowerPoint, Excel and Word.

WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation.
See what is possible for you at BAT.

  • Global Top Employer with 53,000 BAT people across more than 180 markets
  • Brands sold in over 200 markets, made in 44 factories in 42 countries
  • Newly established Tech Hubs building worldclass capabilities for innovation in 4 strategic locations
  • Diversity leader in the Financial Times and International Women's Day Best Practice winner
  • Seal Award winner one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity, and teamwork underpins everything we do here at BAT.

We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals.

**Come bring your difference

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