Assistant Manager, F&b Marketing

1 week ago


Kuah, Kedah, Malaysia PARKROYAL Langkawi Resort Full time

Responsibilities:


As the F&B Marketing Executive, you will assist the F&B and Marketing Departments in implementation of short, medium and long-term marketing strategies for Food & Beverage division.

Your roles and responsibilities shall include, but not limited to the following:

  • Ensure that the dining experience and restaurant positioning come to life in all the marketing initiatives implemented across multiple platforms globally.
  • Work closely Drive and activate all restaurants and venues in collaboration with the F&B division.
  • Work closely with the relevant parties for creative development (online and offline) as well as timely delivery of advertisement in accordance with the media plan, using inhouse marketing and design resources.
  • Work closely with Marketing Department on the marketing activations and releases.
  • Managing social media accounts for the restaurants.
  • Ensure that the restaurant standards are met as per the brand guidelines.
  • Working with the Marketing Department for inhouse collaterals and promotional items for the restaurants.
  • Work closely with the Director of F&B and Executive Chef on the development of F&B campaign plan, execution and management to ensure feasibility, practicality and alignment with the resort's objectives.
  • Conduct weekly F&B marketing status meetings to brief and discuss on progress of jobs on file.
  • Liaising with Marketing team for website management.
Produces daily, weekly and monthly report as required by the Management.

Job Requirements:

  • Minimum 2 years of similar experience in a 5 star or luxury hotel.
  • Fluency in English and Bahasa Malaysia. Other language is an added advantage.
  • Familiarity with Hospitality industry standards.
  • Computer literacy.
  • Creativity and enterprising.
  • Possess outgoing personality.
  • Outstanding communication abilities.
  • Excellent organizational and timemanagement skills.
  • Sound knowledge of various social media platforms.
  • Advanced knowledge of Facebook Ads is preferred.
  • Expertise with Google Analytics, Facebook Insights, and Instagram Insights is preferred.
  • Excellent writing skills and superior judgement.
  • Strong work ethic and ability to work independently with mínimal supervision.

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