Digital Marketing Specialist

5 months ago


Kuala Lumpur, Malaysia LRQA group Full time

Job ID:40175
Location:Kuala Lumpur : Naza Tower : Plat
Position Category:Marketing
Position Type:Employee Regular

**Who are LRQA?**

LRQA stands for dedication to clients, market firsts, and deep expertise in risk management. We’ve grown to become a leading global assurance provider, bringing together outstanding expertise in certification, customised assurance, cybersecurity, inspection and training.

While we’re proud of our heritage, it’s who we are today that really matters, because that’s what shapes who we and our clients can become tomorrow. By staying true to our shared values and combining decades of collective experience, we support our clients in building a safer and more sustainable future.

LRQA currently operates across 50 countries, has more than 2,500 colleagues, generates £315m in revenue, and supports more than 60,000 clients across a diverse range of sectors and markets.

**Key responsibilities**
- Manage the day-to-day operation of regional websites, including content updates, design changes, and technical maintenance, ensuring content accuracy, relevance, and alignment with brand guidelines.
- Oversee the development and execution of comprehensive digital marketing campaigns targeted at B2B audiences on platforms such as LinkedIn Ads, Google Ads, and other relevant channels, ensuring maximum ROI and lead generation, coordinating with the Regional Marketing Manager to ensure alignment.
- Work closely with the SEO agency to execute on-page and off-page SEO strategies, including keyword research, content optimization, link building, and implement technical SEO improvements, to improve search engine rankings and drive organic traffic growth.
- Serve as the primary point of contact for external agencies and vendors, including digital marketing agencies and freelancers, ensuring deliverables are met on time and within budget.
- Develop custom reports and dashboards to provide stakeholders with regular updates on campaign performance, including metrics such as website traffic, lead generation, conversion rates, and return on ad spend (ROAS).
- Stay up to date with the latest trends and best practices in B2B marketing, digital marketing technologies, and industry developments, and leverage this knowledge to drive innovation and continuous improvement.
- Assist in the development of the annual digital marketing budget and track expenses to ensure campaigns are delivered within budgetary constraints.

**Technical / Professional Qualifications / Requirements**
- Bachelor’s degree in marketing, Business Administration, Communications, or related field.
- 5+ years of experience in digital marketing roles with a focus on B2B marketing and expertise in website management.
- Proven track record of managing successful digital marketing campaigns for B2B clients, including experience with lead generation, content marketing, and account-based marketing strategies.
- Strong technical skills with proficiency in content management systems (e.g., Optimizely, Drupal), HTML/CSS
- Experience in managing relationships with external agencies and vendors, including negotiating contracts, setting expectations, and ensuring deliverables are met.
- Analytical mindset with the ability to interpret data, analyse campaign performance, and provide actionable insights and recommendations.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, LinkedIn Ads, SEMrush, Salesforce, Microsoft Dynamics etc
- Certifications in digital marketing and/or B2B marketing (e.g., Google Ads, HubSpot, LinkedIn Marketing) are a plus.

Diversity and Inclusion at LRQA:
We are on a mission to be the place where we all want to work and we are passionate about embracing different perspectives because we understand the value this brings to our business, our clients and each other. We are all about creating a safer and more sustainable future and our inclusive culture is right at the heart of our business.

Together our employees make our communities better and we want you to be part of our diverse team

LRQA is a leading global assurance provider. The integrity and expertise we bring to our partnership with clients support their journey to a safer, more secure and more sustainable future. (Group entities).



  • Kuala Lumpur, Malaysia ICERT Full time

    We are a consultancy company based in Dubai. We are looking to have a full or part-time digital marketing specialist join our team. You will work from home/ remote. Minimum 20 hours per week with daily reporting on tasks done. You need good internet connect and your own computer. As a Digital Marketing Specialist, you will be responsible for all digital...


  • Kuala Lumpur, Malaysia Cornerstone Xstate Full time

    **Job Highlights**: - Good company values, culture and work life balance - Benefits, Perks and Growth Opportunities - Technologically advanced **Who We Are**: We are a **multiple national award-winning company** recognized by MIEA, ARENA in S.E.A, The Star, EdgeProp, PropertyGuru and iProperty; with **6000-7000** brand new residential high-rise units in...


  • Kuala Lumpur, Malaysia AMR Digital Marketing Full time

    Formulate and design eye-catching and diverse posts for clients from many industries. - The ability to upkeep and grow social media platforms. - Flexible work hours with a Hybrid work setting. - Thinking outside of the box and generating fresh ideas. - Be able to smoothly work with a diverse and specialist team, whilst taking initiative. **;...


  • Kuala Lumpur, Malaysia Cloudix Digital Sdn Bhd Full time

    Cloudix Digital Sdn Bhd aims to contribute to Malaysia's digital commerce activity, bring more traditional businesses to the digital era. Cloudix is an expert in web design & digital marketing activities. SPM / O Level / SKM Level 1 / SKM Level 2 / SKM Level 3 or Equivalent


  • Kuala Lumpur, Kuala Lumpur, Malaysia J-Recruit Recruitment Agency Full time

    Job Title: Digital Marketing SpecialistJob Summary:We are seeking a highly skilled Digital Marketing Specialist to join our team at J-Recruit Recruitment Agency. The ideal candidate will have a strong background in digital marketing, with experience in developing and implementing online marketing campaigns to drive brand awareness, customer engagement, and...


  • Kuala Lumpur, Malaysia Fatberry Sdn Bhd Full time

    We are looking for an experienced and motivated Digital Marketing Specialist to join our Insurtech company. The Digital Marketing Specialist will be responsible for developing and implementing marketing strategies to promote our products and services and help grow our customer base. **Responsibilities**: - Work closely with the HOD on the marketing design...


  • Kuala Lumpur, Malaysia Informa Markets Full time

    **Company Description** We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets**.** These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and...


  • Kuala Lumpur, Kuala Lumpur, Malaysia Talent Recruit Full time

    Job Title: Digital Marketing SpecialistJob Summary:We are seeking a highly skilled Digital Marketing Specialist to join our team at Talent Recruit. As a Digital Marketing Specialist, you will be responsible for developing and implementing social media marketing strategies across all platforms to enhance brand awareness, generate leads, and acquire...


  • Kuala Lumpur, Malaysia The Makeover Guys Full time

    **The Role**: As the Digital Marketing Specialist at The Makeover Guys, you will be enhancing our online presence through expert handling of Digital Media Ad buying, Analytics, and Website User Experience Design. **What you will do**: - Develop and execute strategic digital ads campaigns. - Monitor, analyze, and generate reports on digital ads, campaigns,...


  • Kuala Lumpur, Malaysia BMC Global Trading Full time

    1. Optimize all digital marketing channels and ads materials across digital placements such as Search, Display, Mobile and Social to maintain an online brand presence and drive lead generation and new user acquisition based on trends and insights. 4. Monitor online campaign results and optimise marketing campaigns, generate quality lead and improve key...


  • Kuala Lumpur, Malaysia The Makeover Guys Full time

    **The Role**: As the Digital Marketing Specialist at The Makeover Guys, you will be enhancing our online presence through expert handling of Digital Media Ad buying, Analytics, and Website User Experience Design. **What you will do**: 1. Develop and execute strategic digital ads campaigns 2. Monitor, analyze, and generate reports on digital ads, campaigns,...


  • Kuala Lumpur, Malaysia Rapid F&B Sdn BHD Full time

    **Key Responsibilities**: - Stay updated on industry trends, emerging technologies, and competitor activities to ensure the organization's digital presence is innovative and competitive - Digital Strategy Development: Develop and execute a comprehensive digital marketing strategy aligned with overall business objectives. - Content Marketing:Collaborate with...


  • Kuala Lumpur, Malaysia HYGR SDN BHD Full time

    We are looking for a highly skilled and motivated Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will play a vital role in: - Develop and execute performance marketing campaigns across Meta, TikTok, and Google platforms to drive user acquisition, engagement, and conversion. - Plan and optimize media buying strategies...


  • Kuala Lumpur, Malaysia Raider Tech Sdn Bhd Full time

    Are you a highly motivated and creative individual with a passion for marketing? We are looking for a talented **Digital Marketing Specialist **to join our innovative team. If you have 1-3 years of marketing experience, possess at least a diploma in marketing, and have a good understanding of Twitter and Facebook ads, along with an interest in **web3...


  • Kuala Lumpur, Malaysia Gratitude Inc. Full time

    **Role**:Any Other **Timings**:Day Shift (Permanent) **Industry**:Other **Work Mode**:Work from office **Functional Area**:Any Other Key Skills: Digital Marketing b2b sales - **Job Opportunity: Sales and Digital Marketing Specialist (Mandarin and English)** **Requirements**: Are you a dynamic professional with a degree and a minimum of 2 years of B2B...


  • Kuala Lumpur, Malaysia Hewlett Packard Full time

    **What a Digital Marketing Specialist - SEA does at HP**: - Execute and optimize media campaigns, focusing on traffic generation and maximizing returns on ad spend (ROAS). - Analyze web analytics to derive actionable insights for campaign optimization. - Prepare weekly and monthly reports. - Collaborate with cross-functional teams to ensure alignment of...


  • Kuala Lumpur, Malaysia ApoQlar Full time

    **About Us**: We are seeking a motivated and dynamic individual to join our team as a digital marketing specialist. You will be leading the multi-channel digital marketing strategy execution under the direction of the Global head of Product & Marketing. You will collaborate with the product managers, content manager and event leads to ensure our sales team...


  • Kuala Lumpur, Malaysia apoqlar Full time

    **About Us**: We are seeking a motivated and dynamic individual to join our team as a digital marketing specialist. You will be leading the multi-channel digital marketing strategy execution under the direction of the Global head of Product & Marketing. You will collaborate with the product managers, content manager and event leads to ensure our sales team...

  • Marketing Specialist

    5 months ago


    Kuala Lumpur, Malaysia LVR Marketing Group Full time

    '''Duties''' - Develop and implement marketing strategies to promote products or services - Conduct market research to identify target audiences and evaluate market trends - Collaborate with cross-functional teams to develop and execute marketing initiatives - Monitor and analyze campaign performance using various analytics tools - Manage and update company...


  • Kuala Lumpur, Malaysia Aisling Consulting Sdn Bhd Full time

    **Company Overview** Aisling Group is a Malaysian Talent Solutions company founded in 2016 by Melissa Norman and supported by Miles Hunt of Benula Capital investment. With the interest and passion for people, community, and service; Aisling is centered on making a positive difference in people’s lives. Aisling comprises of three entities, Aisling Search...