Digital Marketing Specialist
5 months ago
**What a Digital Marketing Specialist - SEA does at HP**:
- Execute and optimize media campaigns, focusing on traffic generation and maximizing returns on ad spend (ROAS).
- Analyze web analytics to derive actionable insights for campaign optimization.
- Prepare weekly and monthly reports.
- Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business objectives.
**Individuals who do well in this role at HP, usually possess**:
- Minimum 2-3 years of working experience in media buying.
- Proficiency in DV360 and SA360 is highly preferred.
- Experience working in a digital marketing agency is a plus.
- Strong analytical skills with the ability to interpret data.
- Excellent communication skills.
- Bachelor’s degree in Marketing or related field.
Sustainable impact is HP’s commitment to create positive, lasting change for the planet, its people, and our communities. This serves as a guiding principle for delivering on our corporate vision - to create technology that makes life better for everyone, everywhere.
HP is a Human Capital Partner - we commit to human capital development and adopting progressive workplace practices in Singapore.
Li-Post
Are you ready to be part of an exciting journey in the dynamic world of e-commerce with HP? Come and work for HP’s in-house ecommerce Digital Media team in the dynamic market of South-East Asia with HP Store.
Position: Digital Marketing Specialist
Location: Kuala Lumpur, Malaysia
Responsibilities:
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