Regional Marketing Executive

2 weeks ago


Subang Jaya, Malaysia Playpark Pte Ltd Full time

Job Title: Marketing Executive

Location: Malaysia, Subang Jaya

About the Role:
**Responsibilities**:

- Assist in developing and implementing marketing strategies and campaigns to promote our games in Singapore, Malaysia, and Indonesia
- Conduct market research and analysis to identify target audience preferences and trends in each market
- Collaborate with cross-functional teams including product management, creative, and social media to execute marketing campaigns effectively
- Manage social media channels and engage with the gaming community in Singapore, Malaysia, and Indonesia
- Plan and execute events, partnerships, and influencer collaborations to increase brand awareness and user acquisition
- Create compelling and engaging content for marketing materials, website, social media, and other channels
- Monitor and analyze key performance metrics, providing regular reports and insights to optimize marketing strategies
- Stay up-to-date with industry trends, competitor activities, and emerging marketing opportunities in the gaming industry
- Support the marketing team in other tasks and projects as needed

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or a related field
- Fresh graduates are encouraged to apply
- Passion for the gaming industry and knowledge of popular games in Singapore, Malaysia, and Indonesia
- Strong communication and interpersonal skills to effectively engage with diverse audiences
- Excellent written and verbal communication skills in English
- Proficiency in Mandarin and/or Bahasa Malaysia would be an advantage
- Proactive and self-motivated with the ability to work independently and as part of a team
- Creative thinking and ability to generate innovative ideas for marketing campaigns
- Strong analytical skills and ability to interpret data to drive marketing decisions

(Indeed)

**Job Types**: Full-time, Permanent

**Salary**: From RM2,500.00 per month

**Benefits**:

- Flexible schedule
- Professional development
- Work from home

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Subang Jaya: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Do you require work sponsorship to work in Malaysia?

**Education**:

- Bachelor's (required)

**Language**:

- Mandarin (required)
- English (required)


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