Branding Specialist
2 weeks ago
**Responsibilities**
1. Own the creative direction on managed company product & brand image and controlled all brand image release including video, advertisement, brochure, etc..
2. Analysing brands of competitors, consumer trends and shopping behaviors
3. Strong brand advocate and focus on optimising the total customer brand experience and maintaining the highest standards of brand communications at all levels
4. Assist the Marketing manager to implements, and manage marketing plans from conceptualization to execution including brand positioning, market intelligence, pricing, promotion and advertisement opportunities and content creation.
5. Familiar with social media, such as Facebook, instagram and xiaohongshu, prepare copywriting according to the nature of social media, including graphic content, short videos, emotional stories, etc., which are interesting without losing the brand tone.
6. Recommending strategies to position the brand for growth
8. Track and review the effectiveness of marketing strategies and initiatives.
**Requirements**:
- Required language(s):English and Mandarin
- At least 2 Year(s) of working experience in the related field is required for this position.
**Benefits**
- EPF
- Socso
- EIS
- Annual Leave 10 days
- Yearly Bonus
- 5 working days
**Job Types**: Full-time, Permanent
**Salary**: RM3,500.00 - RM4,500.00 per month
**Benefits**:
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
- Yearly bonus
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