Brand Manager

7 months ago


Petaling Jaya, Malaysia PositiveLinks Asia Full time

Salam Sejahtera sekalian Marketing Wizard Wanted Unleash your expertise in the FMCG Beauty and Cosmetic sector

Create awesome campaigns to make our brand loved. Master budgets, pricing, and teamwork for brand fame.

Find secret ways to make our brand super popular. Cast spells for irresistible experiences in beauty/makeup.

Try bold new tricks, keep our brand exciting. Your creative ideas and business smarts legendary success

Be the wizard behind our brand's spellbinding triumph

**Key Responsibilities**
- Develop an annual marketing plan to meet beauty and cosmetics brand goals.
- Create brand and category strategies, covering product USP, pricing, communication, and distribution.
- Execute marketing plans, including digital and conventional media advertising, social media activation, events, and promotions.
- Conduct market research to track trends and analyze customer insights.
- Evaluate monthly ROI through effective PDCA process.
- Monitor brand and category achievements, adjusting plans as needed.
- Manage department budget for cost-effective marketing.
- Collaborate with other departments and teams to support marketing strategies.
- Coordinate with suppliers and service providers for quality delivery.
- Maintain relationships with overseas suppliers and principals.
- Provide marketing presentations for internal and external stakeholders.
- Recruit, train, and manage department employees.

**Key Requirements**
- Bachelor's degree or Master's in Marketing, Communications, or Business Administration preferred.
- Minimum 5 years of marketing experience with a successful brand management track record.
- Preferably a Brand Manager in the FMCG industry, focusing on the Malay segment.
- Proficient in Bahasa Malaysia and English.
- Deep understanding of the FMCG market, particularly in beauty and cosmetics.
- Demonstrated ability to lead and develop high-performing marketing teams.
- Strong creative thinking skills with a knack for generating innovative ideas.
- Excellent work ethic, flexibility, and multitasking abilities in a multicultural environment.
- Outstanding communication, negotiation, and presentation skills.
- Exceptional analytical and problem-solving abilities.

Pay: RM96,000.00 - RM120,000.00 per year

Schedule:

- Monday to Friday

**Experience**:

- Creative Thinking: 5 years (required)
- Leadership: 5 years (required)
- Brand Management: 5 years (required)
- FMCG / Retail Beauty & Cosmetics: 5 years (required)

**Language**:

- English (required)
- Bahasa Malaysia (required)


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