Advertising Business Director

3 months ago

Kuala Lumpur, Malaysia One Asia Agency Full time

Job Summary

The Advertising Business Director will oversee the strategic planning, execution, and management of

advertising campaigns to ensure alignment with the company's business objectives. This role

requires a visionary leader with strong analytical skills, creative acumen, and the ability to drive

will have extensive experience in advertising and good connection to brand leaders to penetrate the

and establish new organic growth/ clientele by identifying new business opportunities for current

and New Client while proactively approach local businesses to engage in unique advertising and

engagement activities to boast their Brand presence and maintain good relationship with client to

understand their business and providing promotional direction.

DETAILED KEY ACCOUNTABILITIES

Relationship Building

Develop and maintain strong relationships with advertising partners, ensuring mutual understanding

and collaboration. Regularly meet with partners to discuss campaign performance, provide feedback,

and identify opportunities for improvement and growth.

Client Relations

Build and maintain strong relationships with clients, understanding their needs and ensuring their

satisfaction with the company's advertising services. Act as the primary point of contact for key

clients and stakeholders.

Budget Management

Develop and manage the advertising budget, ensuring efficient allocation of resources. Monitor

financial performance and implement strategies to achieve revenue targets.

Campaign Management

Oversee the creation, execution, and optimization of advertising campaigns across multiple channels

(digital, print, broadcast, etc.). Ensure that all campaigns meet the company's standards for quality

and effectiveness before delivering to clients.

Strategic Planning

Develop and implement comprehensive advertising strategies that align with the company’s goals

and objectives. Identify new market opportunities and stay ahead of industry trends to ensure the

company's competitive edge

Team Leadership

Lead and mentor the advertising team, fostering a collaborative and high-performance culture.

Conduct regular performance reviews and provide ongoing training and development opportunities

for team members

PERSONAL CHARACTERISTICS
- Collaboration: Ability to work effectively with various stakeholders, both internal and external.
- Adaptability: Flexibility to adjust strategies and approaches in a dynamic environment.
- Visionary Leadership: Ability to inspire and guide teams towards achieving ambitious goals.
- Strategic Thinking: Capability to develop long-term strategies and adapt to changing market

conditions.
- Client Focus: Commitment to understanding and meeting the needs of clients.
- Financial Acumen: Proficiency in managing budgets and financial performance.

COMPETENCIES

1. Understanding of Marketing and Advertising Principles: A solid grasp of advertising

techniques, consumer behaviour, and how visual communication can influence purchasing

decisions.

2. Adaptability and Flexibility: The advertising world is fast-paced and constantly changing.

Being able to adapt to new trends, client needs, and industry shifts is vital.

3. Communication Skills: Effective communication is key, both in presenting ideas to clients and

collaborators and in providing clear, constructive feedback to team members.

4. Problem-Solving Skills: The ability to think on one's feet and come up with creative solutions

to unexpected challenges is crucial.

5. Time Management and Organization: Managing multiple projects with varying deadlines

requires excellent organizational skills and the ability to prioritize tasks effectively.

6. Attention to Detail: Precision and attention to detail ensure that the final product is of the

highest quality and meets client specifications.

7. Leadership and Team Management: Lead and manage a team, ensuring that everyone works

cohesively and that the project aligns with the client's vision.

QUALIFICATION AND SKILLS REQUIRED

Education: Bachelor’s degree in Marketing, Advertising, Business, or a related field (Master’s degree

preferred).

Experience: Minimum of 8-10 years of experience in advertising or marketing, with at least 5 years in

a leadership role.

**Skills**:

- Strong understanding of advertising principles and techniques.
- Excellent leadership and team management skills.
- Strong analytical skills and ability to interpret complex data.
- Exceptional communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Proficiency in advertising and analytics tools.
- Proven track record of meeting the KPI

**Job Types**: Full-time, Permanent

Pay: From RM15,000.00 per month

**Benefits**:

- Opportunities for promotion
- Professional development

Schedule:

- Monday to Friday

**Education**:

- Post-Graduate (preferred)

**Experience**:

- Marketing/Advertising: 8 years (preferred)

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