Public Relations
6 months ago
This role forms part of new Connected Experiences Team that is responsible for managing and optimizing all consumer experiences and touchpoints with the objective to strengthen our consumer connections and maximize our return on investment. The PR & Influencer Manager takes ownership of the PR function, acting as the voice of HMB’s portfolio and brands towards press and key opinion leaders / influencers and developing & executing a content strategy that has impact in Malaysia_
- _
**_Measure of Success:_**
- Develop and drive the vision for all PR/Earned and Influencer content across media touchpoints to drive presence and media value that is qualitative for key consumer audiences, ultimately driving Brand Power._
- Leadership & accountability: Lead PR and Influencer Content strategy to maximize portfolio and brands presence in market:
- Achievement of Gross Savings Target (EUR mil) for commercial initiatives - as per annual target
- Coverage quantity & quality: delivering positive coverage for HMB’s portfolio, brands, marketing initiatives & team
- Share of Voice against competitor
- Partner with Brand Teams ensuring consistency in brand tone-of-voice
- Partner with Media team to manage & balance optimization of media buying against KOL and branded content delivery
- Support Corporate Communications in HMB’s overarching internal and external category communications strategy to improve perception of the alcohol and beer category
- Lead in-house PR team
**Delivery of PR & Earned Strategy**:
- Define a clear PR/Earned Strategy that drives pull and impact, growing HMB’s SOV in market through:
- Consumer press & platforms to grow presence of our brand portfolio beyond paid media buying and traditional press releases
- Industry press to grow awareness of marketing initiatives and team excellence
- Trade press in partnership with CAL to support Employer branding
**Provide PR services for all brands in the portfolio**:
- Develop & implement integrated and standalone Public Relations strategy and campaigns for portfolio brands, in line with communications objectives and brand activities.
- Form & maintain ongoing relationships with press and media partners
- Oversee the creation of all brand-led PR communications and their deployment to internal and external stakeholders, whether supporting PR specialist and/or agencies in development of press releases and content where required
- Manage PR-related activities and press management at brand events
- Monitor and provide analysis of brand and competitor media coverage
- Collaborate closely with Marketing, Corporate Communications, and Legal teams, as well as external agencies and other stakeholders
**Advisory on Brand Communications and Crisis Management**:
- Ensure brand communications are in line with brand identity and direction
- Advise on placed content direction and communications directions for brands - social media / microsites
- Advise on potential reputational issues arising out of brand communications:
- Form Point of contact during crisis between Brand and Legal teams
- Suggest comms to minimise risks / advise on responses to social media queries
- Proofreading / copy editing for brand microsites, social media posts
**Delivery of KOL Content Strategy**:
- Take ownership of the development and execution of the Influencer Marketing Strategy to amplify brand power, awareness, engagement and drive commercial performance from a content perspective
- Set up and oversee ongoing relationships with influencers on a portfolio level, partnering with brand teams to ensure consistency on brand tone-of-voice, working closely with media manager and agency
- Measure, analyse and report on influencer effectiveness across different channels in partnership with media manager and media agency to give full overview based on content and investment. Utilize insight to guide and improve further campaigns
- Coordinate with brand and media team on marketing calendars, identifying new partnership opportunities.
- Maximize spend against ROI and build longer term relationships that are exclusive
**Create cross-brand and category programmes to elevate beer culture**:
- Partner with CAL to develop overarching communications strategy and oversee implementation of initiatives designed to raise the profile of the category and Responsible Consumptions initiatives in general, improving the perception of beer in Malaysia
- Engage a range of internal and external stakeholders in order to achieve these aims
- Collaborate closely with Marketing, Corporate Communications, and Legal teams, as well as external agencies and other stakeholders
**Leadership, team & Stakeholder management**:
- Oversee PR team activities, mentoring team to manage workload
- Develops and inspires others - develops team members, improving skills and capabilities. Provides, seeks and accepts feedback from team and stakeholders. Supports the diverse contribution of others. Engages others through effect
-
Public Relations Executive
8 months ago
Petaling Jaya, Malaysia The Edge Asia Full timeOur client is a creatives and relevance branding impact to a wide range of clienteles. **Key responsibilities**: - Cultivate and maintain strong relationships with journalists, reporters, editors, and other media professionals. - Proactively pitch story ideas and press releases to media outlets to generate positive media coverage. - Respond to media...
-
Public Relations Intern
6 months ago
Petaling Jaya, Malaysia IOLI COMMUNICATIONS SDN BHD (1209622-M) Full timeA fun loving internship/industrial training position here at a home-grown boutique PR Agency in the heart of Petaling Jaya. Interns will be immersed in a real-life PR agency where they willl learn not only from Senior PR practitioners but from the very experienced CEO herself. **Perks**: - Birthday leave, 3-day leave within the Internship Period observed -...
-
Global Public Relations and Communications Manager
7 months ago
Petaling Jaya, Malaysia Bjak Full timeOur core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service. As we continue to expand our global presence,...
-
Public Relations for Sales Department
7 months ago
Petaling Jaya, Malaysia Lyra Advertising Solutions Full timeLyra Advertising Solutions, an offline advertising and marketing company that specialise in face-to-face marketing channels in bringing clients' brands and products to their targeted customers and executing brand activation. We have engaged with a vast and various clientele in delivering corporate and professional customer services to their key...
-
Public Relation Officer
6 months ago
Petaling Jaya, Malaysia Stars International school Full timeSTARS International School is an academically driven institution with an outstanding record of high performance. We are looking for a qualified and driven individual with experience as an academic consultant to join our dynamic team. The role holder is responsible for driving student enrollment in the school by prospecting, nurturing prospective leads, and...
-
Manager, Regional Public Affairs
7 months ago
Petaling Jaya, Malaysia Grab Full time**Company Description** Life at Grab** At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast...
-
Assistant Manager, Regional Public Affairs
7 months ago
Petaling Jaya, Malaysia Grab Full time**Company Description** Life at Grab** At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast...
-
Public Relations Associate
6 months ago
Kelana Jaya, Malaysia CKN solutions Full timeWe believe everyone deserve a smile they'll love. We also believe that you deserve a job you'll love. Good thing you found us,and we found you. lt's not a big task. That's why we're looking for energetic, passionate, and confident team members who can help turn frowns into life-changing grins. Are you up for that? It would really make us smile if you...
-
Patient Relations Executive
7 months ago
Petaling Jaya, Malaysia Assunta Hospital Full time_**Job Purpose : -**_ Patient Relation Executive works with patients and their families to address concern or special needs that may arise during their course of treatment within the hospital setting. - **Duties and Responsibilities : -**_ 1. Overseeing the overall Patient Feedback Management through investigation & resolution. 2. Collect data about...
-
Customer Relations Executive
6 months ago
Petaling Jaya, Malaysia Talreso Consultancy & Advisory Sdn. Bhd. Full time**Job Descriptions** - Expanding the customer base by upselling and cross-selling banking products and services. - Educating customers around products and alternative digital banking platforms. **Requirements**: - SPM, Diploma /Bachelor's Degree in equivalent course. - Ex Cabin Crews, Service Industry and Public Relation background are highly encouraged to...
-
Customer Relations Specialist
6 months ago
Petaling Jaya, Malaysia AutoDetailer Studio Full timeJob Scope - Ensuring a great customer experience - Tending to online and offline enquiries - Managing daily appointments - Meeting and greeting clients and leads according to company SOPs - Performing vehicle pick-up and drop-off SOPs - Managing the cleanliness and supplies of the customer lounge - Processing quotes, invoices and payments - Recording and...
-
HR Assistant
6 months ago
Petaling Jaya, Malaysia Secret Recipe Cakes & Cafe Sdn Bhd Full time**Benefits** - Close to public transportation (LRT Kelana Jaya) - Reputable company - EPF, SOCSO and EIS contribution - Group Personal Accident Protection - Group Hospitalization Scheme - Outpatient Treatment - Dental Subsidy - Annual leave - Miscellaneous leaves (i.e Compassionate, Wedding, Examination, Calamity etc) - Compassionate Token - Birthday Gift -...
-
HR Assistant
7 months ago
Petaling Jaya, Malaysia Secret Recipe Cakes & Cafe Sdn Bhd Full time**Benefits** - Close to public transportation (LRT Kelana Jaya) - Reputable company - EPF, SOCSO and EIS contribution - Group Personal Accident Protection - Group Hospitalization Scheme - Outpatient Treatment - Dental Subsidy - Annual leave - Miscellaneous leaves (i.e Compassionate, Wedding, Examination, Calamity etc) - Compassionate Token - Birthday Gift -...
-
Public Relation
6 months ago
Kelana Jaya, Malaysia LUCID PERCEPTION Full timeAt Lucid Perception, believe that personalised customers engagement is an art, a magical journey where understanding products and services become an exciting adventures. We are a group of passionate individuals who possess the combination of high energy and excellent communication skills. In order to fullfill our client demand, we use these creative...
-
Government Relations
7 months ago
Petaling Jaya, Malaysia Staffing Services Full timeResponsible for all local government affairs activities, advocating for company position in relevant policy and lawmaking processes. - Support in the development and management of sustainable partnerships with local government stakeholders and business partners. - Establishing, building and maintaining relationships with related ministry, government agencies...
-
Administrative Assistant
6 months ago
Petaling Jaya, Malaysia NATIONAL DIABETES INSTITUTE Full timeAssist in organizing, preparing and coordinating for Continuing Professional Developments (CPD) series - Responsible for the proper functioning of the Institute's office with respect to office security,staffing, office equipment,office' vehicles, fitting and consumables. - Responsible for liaising with clients including responding to queries and request for...
-
Customer Relations Officer
6 months ago
Petaling Jaya, Malaysia Ikano-Retail Full time**Company Description** The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand - and have an ambitious expansion plan to bring a little bit...
-
Accounting Manager
6 months ago
Petaling Jaya, Malaysia Executive Compass Full timeAssisting the Head of Finance in all Accounting reporting functions, Tax, Costing and Cash Flow management - Manage the daily operations of the department including quarterly, half yearly and annual reporting - Establish proper accounting processes and enforce proper methods and internal controls - Handling of all ad hoc reports and assignments - Liaise with...
-
Human Resources
6 months ago
Petaling Jaya, Malaysia Agensi Pekerjaan ASK Resources Sdn Bhd Full time**Company Background**:Financial **Job Scope**: - Responsible for recruitment for positions that assigned by superior. - Job advertisement drafting, posting, prescreening interview and interview arrangement with related department head. - Responsible for new hire on boarding related matters, arrangement, and related forms filling. - Responsible for...
-
Customer Relations Officer
6 months ago
Petaling Jaya, Malaysia Ikano-Retail Full time**Company Description** The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand - and have an ambitious expansion plan to bring a little bit...