Education Manager

4 months ago


Petaling Jaya, Malaysia L'Oreal Full time

**Key Responsibilities**:

- To build and implement omni channel education strategy to drive the sales growth for the brands and successfully execute the educational programs for the BAs and FDs.
- To be able to communicate effectively and efficiently with good written, verbal, and interpersonal communication skills and has the ability to act as a leader.
- To ensure development of BAs and FDs are optimized by building the expertise, skills, and image, leveraging on the business ambition and marketing plans.
- To play a key role in elevating customer experience - both online and offline by constantly improving the CXE, NPS and eNPS Score.
- Work closely with other stakeholders (Marketing, Trade, Brand Comm, Digital) to define the best 360º education strategy.
- Store Productivity customization training - Targeted on low productivity door.

**Education Strategy**
- To be responsible for planning, organizing, and overseeing the educational approaches and strategies.
- Develop local education strategic priorities & Zone frame release
- Roll out of POS, cabins beauty tech and services across the country following Zone frame release
- Work closely with CRM to propose country clientelling strategy and relevant partners to drive recruitment
- Liaise with Zone for specific training module request & projects co creation

**Upskilling, Coaching & People Development**
- Acts as people champion: Motivates, Develops & coaches team of BAs population, Monitors BA & store manager turnover rates
- To work closely with Omni Retail Education Manager and zone to train and develop BAs growth and progression - Skincare Experts, Fragrance Experts, Make Up Experts, Live streaming Experts
- Locally adapted modules, delivering & attending training local teams
- Provide 1-1 in store and cabin coaching to ensure service excellence, train store managers and retail manager in field to be able to provide guidance and coaching to field team
- Develop and empower the CM & field team to pursue high standard of cleanliness, organization, visual merchandising for the POS and cabins
- Build regional BA’s community, promote experience sharing & inspiration. Retain & Loyalize BAs with inspiring & interactive content. Partner with Retail Excellence to ensure clear development and career plan for skin consultants and therapists

**Required Skills / Experience / Competencies**
- **_ MARKET & CONSUMER INSIGHT_**
- Experienced in Retail & Luxury Skincare
- Identifies market drivers
- Translates trends and consumer knowledge into meaningful insights.
- Personalized Touch consumer experience in stores
- **_ BRAND DEVELOPMENT_**
- Thinks brand strategy
- Imagines disruptive products & services
- Develops integrated campaigns that work
- Integrates shopper expertise (sell in & sell out)
- **_ ACTIVATION EXCELLENCE_**
- Delivers excellence with agility and rigor
- Integrates sustainable, business consciousness
- _ PROFICIENCY IN MICROSOFT OFFICE (ESPECIALLY POWERPOINT)_
- **_ EDUCATION STRATEGY & IMPLEMENTATION_**

**_ FIELD COACH - 3 AXIS_**
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