Brand & Marketing Executive
6 months ago
Key Responsibilities:
1. Event Organizing and Management
- Plan, coordinate, and execute marketing events and promotional activities to engage customers and build brand loyalty.
- Collaborate with cross-functional teams to ensure seamless event logistics, including venue selection, catering, audio-visual equipment, and staffing.
- Research and identify suitable event venues, suppliers, and partners.
- Coordinate event logistics, including venue setup, catering, transportation, and equipment.
- Develop event budgets, track expenses, and provide post-event analysis and reports.
- Oversee event promotion and registration processes.
- Ensure smooth on-site event management and troubleshoot issues as they arise.
- Ensure events align with the company's brand and marketing objectives.
- Post-event evaluation and analysis to measure success and identify areas for improvement.
2. Brand Promotion
- Contribute to the development and maintenance of the company's brand image and identity.
- Assist in creating and executing branding campaigns and initiatives.
- Ensure consistent brand messaging across all marketing channels.
- Monitor industry trends and competitors to identify opportunities for brand differentiation.
3. Marketing Campaigns
- Contribute to the development of marketing campaigns and strategies.
- Integrate event activities into broader marketing initiatives.
- Assist in the creation of marketing collateral, including brochures, flyers, and digital content.
- Monitor and report on the performance of marketing campaigns.
- Ensure that all marketing collateral adheres to brand guidelines.
4. Vendor and Partner Management
- Establish and maintain relationships with event vendors and partners.
- Negotiate contracts and agreements for event-related services.
- Ensure vendor compliance with contract terms and service levels.
5. Budget Management
- Prepare and manage budgets for events and marketing campaigns.
- Monitor expenses and maintain financial records.
6. Event Promotion
- Coordinate with the digital marketing team to maximize online exposure.
7. Post-Event Analysis
- Gather feedback from participants and stakeholders to assess event success.
- Compile post-event reports with key performance indicators and insights.
- Use data to make recommendations for future events and marketing strategies.
Pay: RM2,600.00 - RM2,800.00 per month
**Benefits**:
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Schedule:
- Day shift
Supplemental pay types:
- Commission pay
- Overtime pay
- Performance bonus
**Education**:
- Diploma/Advanced Diploma (preferred)
**Experience**:
- Marketing: 1 year (preferred)
**Language**:
- Mandarin (required)
- Bahasa (required)
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