Head of Commercial Strategy

1 week ago


Kuala Lumpur, Kuala Lumpur, Malaysia Course Full time

We are seeking a Head of Commercial Strategy to lead the commercial success of our Asia business. This role requires a comprehensive knowledge of the Asia market and a proven track record of driving profitability and scaling operations effectively.

Key Responsibilities

  1. Develop and execute regional strategies to enhance brand equity, market share, and commercial performance.
  2. Manage the full Profit and Loss (P&L) responsibility for the Asia business, ensuring operational efficiency and financial success.
  3. Build and maintain strong relationships with Principal partners, ensuring alignment with contractual obligations and joint business objectives.
  4. Drive the strategic and commercial vision for the Asia business, ensuring sustainable growth and profitability across retail and wholesale operations.
  5. Oversee retail store strategies, ensuring optimal performance, customer engagement, and alignment with commercial goals.
  6. Analyze market trends and competitive insights, translating data into actionable strategies to drive business performance and innovation.
  7. Establish and track KPIs, ensuring consistent monitoring and implementing improvements where needed to achieve targets.
  8. Mentor, coach, and inspire regional teams, fostering a culture of collaboration, accountability, and excellence.
  9. Act as a regional ambassador, representing the business to stakeholders and ensuring alignment with the company's overarching vision and goals.


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