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Customer Journey Architect

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia admirall Full time

Job Description:

We're seeking a skilled Lifecycle Marketing Manager to join our team at admiral.digital.

This is an exciting opportunity to work on global and local accounts, designing and executing lifecycle marketing campaigns that drive revenue growth and improve customer experiences.

Your Key Responsibilities:

  • Develop and execute end-to-end lifecycle marketing campaigns across our client portfolio
  • Design and implement sophisticated marketing automation workflows using email, chat, and in-app communication channels
  • Collaborate with our Marketing Technology team to identify technical implementation plans, data points, tools, and automation flows required
  • Manage complete marketing automation projects, including project planning, execution, and delivery
  • Communicate effectively with clients, internal teams, and external stakeholders around Lifecycle Marketing initiatives

Requirements:

  • 4 years of experience in lifecycle marketing or CRM-related fields
  • Strong understanding of funnel-based marketing and user journeys, with a passion for driving revenue growth through improved customer experiences
  • Experience building customer segmentations, triggers, and workflows for multiple channels, such as email, chat, and in-app communications