Product Lead for Farmer Engagement

7 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Basf venezolana, s.a. Full time

BASF's mission is to create chemistry that makes a difference in people's lives. As a Digital Product Owner - Grower Solutions, you will contribute to this mission by developing and implementing digital products that enhance farmer engagement and improve our digital marketing infrastructure.

Key Objectives
  • Develop and implement grower apps that meet business needs and customer expectations, guiding the product team in prioritizing features based on customer feedback.
  • Collaborate closely with cross-functional teams, including commercial and IT, to ensure clear communication and alignment of goals.
  • Focus on value creation of the products for the business, driving growth and enhancing customer satisfaction.

This role requires a Bachelor's degree in Marketing, Business, IT, Agronomy or a related field, along with at least 5 years of experience in Sales & Marketing roles. Experience in Agchem industry is a plus, as well as work experience in leading and managing successful project and/or commercial teams.



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