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SaaS Business Development Specialist
1 week ago
We are looking for a seasoned Marketing expert to join our team as a Senior SaaS Commercial Associate/ SaaS Commercial Manager.
About the Role:
This role is a key contributor to the Commercial Manager Team, responsible for developing and implementing a comprehensive marketing strategy to support the company's acquisition targets. The ideal candidate will have 3+ years' experience in Marketing/Product Marketing in a SaaS B2B start-up or growing tech company.
Your Key Responsibilities:
- Develop and implement a content marketing program to support acquisition targets.
- Design and execute targeted email campaigns to engage with key stakeholders.
- Drive website best practices to maximize lead conversion.
- Participate in and deliver own events and collaborate with partner and third-party events.
- Develop account-based marketing plans to drive demand generation and pipeline within strategic accounts.
- Implement an agile marketing approach based on data-driven insights.
- Monitor and report on key performance indicators using a KPI dashboard.
- Collaborate with Product Engineering to ensure clear product positioning and work with internal stakeholders to achieve demand generation objectives.
Requirements:
- 3+ years' experience in Marketing/Product Marketing in a SaaS B2B start-up or growing tech company.
- Natural writing skills with excellent written communication.
- Strong analytical skills to consolidate customer and campaign data and insights.
- Proven track record in lead generation from global brands.
- Ability to interpret and communicate complex technology product messages.
- Fluent English required.
- Digital and tech savvy.
- Creative thinker with good presentation and interpersonal skills.
- Ability to work independently in a high-pressure environment.
- Tenacious, driven, and ambitious individual.