Senior Trade Marketing Director

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Reckitt Benckiser LLC Full time

We are Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose and work together to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

About the Job

This Senior Trade Marketing Manager position will be responsible for leading the development of trade marketing strategies that drive sales growth and improve customer engagement. You will work closely with cross-functional teams to define and execute category-specific strategies, translating brand visions into dynamic customer marketing plans.

Your Key Responsibilities
  • Develop and execute trade marketing strategies that drive sales growth and improve customer engagement.
  • Collaborate with cross-functional teams to define and execute category-specific strategies.
  • Translate brand visions into dynamic customer marketing plans, creating a strong presence in stores.
  • Drive the development of consumer and channel insights through thoughtful research, informing our category strategies.
  • Owning new product launches, overseeing sales materials and in-market implementation of the 4Ps.


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