Senior Marketing Executive

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Saladplate Full time
Job Description

**About the Role**

We are seeking a highly skilled and experienced Marketing Professional to join our team at Saladplate. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing campaigns to engage audiences and drive business growth.

Key Responsibilities

  • Develop and implement marketing strategies to promote our trade shows and events
  • Design and execute multi-channel marketing campaigns to engage audiences and drive conversions
  • Translate marketing strategies into practical campaign execution metrics, including acquisition targets, customer engagement and retention targets, brand awareness and new proposition development
  • Implement content strategy with wider marketing and related teams to define specific content, customer experience and target journeys by channel and specific measurable goals
  • Effectively manage project timelines to ensure all marketing initiatives are delivered on time and within budget
  • Manage processes and platforms to ensure appropriate visibility and tracking of multi-channel conversion and channel attribution
  • Leverage in-depth audience understanding to better target and personalize marketing content that resonates with audiences at the right time

Requirements

  • Degree in Business, Communications or Marketing discipline or equivalent years of practical relevant experience
  • Min 3-4 years of experience in leading/executing marketing campaigns, including organic and paid campaigns for projects/events/products
  • Excellent language proficiency in English
  • Excellent verbal and written communications skills. Strong presentation skills
  • Effective knowledge in digital marketing - web channel, social media, web analytics, email marketing systems, database management systems
  • Creative mindset towards designing and content creation
  • Desire to develop skills and knowledge
  • Possess a knack for multi-tasking and take pride in flawless work
  • Dynamic team player and adaptable to change

What We Offer

We offer a dynamic and supportive work environment, opportunities for professional growth and development, and a competitive compensation package.



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