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Senior Creative Branding Specialist

2 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia TIME's group Full time

Brand Management (Marketing & Communications)

As a Senior Creative Branding Specialist, you'll be responsible for crafting TIME's Group brand and sub-brand identities that resonate with each product's positioning and target audience.

Key Responsibilities

Brand Identity Development

  • Conceptualise and design brand identities, including brand logos, color palettes, typography, and guidelines.
  • Develop and implement brand strategies that align with business objectives.

Packaging and Labeling Design

  • Create visually appealing packaging designs that reflect and align the brand's positioning.
  • Design informative and eye-catching product labels that effectively communicate key messaging.

Brand Guidelines and Asset Management

  • Ensure consistent brand identity application across all touchpoints by creating comprehensive brand guidelines.
  • Manage and maintain brand assets, including logos, color palettes, and typography.

Collaboration and Communication

  • Work closely with cross-functional teams, including marketing, sales, and product development.
  • Communicate effectively with stakeholders to ensure brand consistency and alignment.

About TIME's Group

TIME's Group is a leading company that aims to revolutionize the way people experience specialty coffee. With a focus on quality, innovation, and affordability, we're committed to making specialty coffee accessible to everyone, every day.