Salesforce Marketing Cloud Developer
4 days ago
We are Lenovo, a US$57 billion revenue global technology powerhouse ranked #248 in the Fortune Global 500. We serve millions of customers every day in 180 markets. Focused on delivering Smarter Technology for All, we have built on our success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices, infrastructure, software, solutions, and services. Our continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere.
Job Description
We are seeking a skilled Digital Marketing Automation Specialist to join our team. In this role, you will work closely with end business users to develop, code, and launch complex cross-channel CRM marketing campaigns using the Salesforce Marketing Cloud platform. You will translate end-user-stated business objectives into actionable solutions and understand end-user communication needs and data streams.
Key Responsibilities:
- Design and document solutions to leverage automation, dynamic content, data-driven segmentation, and other sophisticated Salesforce Marketing Cloud capabilities.
- Leverage Salesforce Marketing Cloud tools and scripting languages including but not limited to Email Studio, Mobile Studio, Content Builder, Journey Builder, Contact Builder, Audience Builder, Automation Studio; Dynamic Content Areas to deliver highly dynamic and personalized content.
- Work with the customer to understand key campaign parameters and requirements.
- Collaborate with other members of the Engagement Services team to provide best practice recommendations to customers.
- Design and document solutions that leverage automation, dynamic content, data-driven segmentation, and other sophisticated Salesforce Marketing Cloud capabilities to maximize customer success.
Requirements
To be successful in this role, you must have 2 years of experience on the Salesforce Marketing Cloud (SFMC) platform in email, SMS, and push notifications. Other Marketing Automation platform experience is a plus. Additionally, you must have one Certification: Marketing Cloud Admin, Marketing Cloud Consultant, Certified Email Specialist.
This role requires critical thinking skills, decisive judgment, and the ability to work with minimal supervision. Collaboration with multiple cross-functional team members and stakeholders, which requires excellent communication skills.
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