Senior Manager, Customer Engagement

21 hours ago


Kuala Lumpur, Kuala Lumpur, Malaysia Prudential Hong Kong Limited Full time

We are seeking a highly skilled Senior Manager, Customer Engagement to lead our customer lifecycle management efforts at Prudential Hong Kong Limited.

Job Description

The ideal candidate will have at least 8 years of experience in customer lifecycle management, marketing or retention strategies, with a minimum of 3 years in a managerial role.

We are looking for someone with a proven track record of success in persistency improvement, retention strategies, and upsell/cross-sell campaigns. Strong analytical skills, including experience with customer segmentation, predictive modeling, and campaign measurement, are essential.

Key Responsibilities:

  • Develop and execute end-to-end strategies to manage the customer lifecycle with a focus on retention, persistency, and revenue growth.
  • Design customer-centric interventions and touchpoints that align with their evolving needs and preferences.

Benefits:

  • A dynamic and supportive work environment that fosters collaboration and innovation.


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